How Much Does a Car Salesman Make a Year?

By Laurel Tincher. May 26, 2026 · 6 minute read

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How Much Does a Car Salesman Make a Year?

Car sales professionals make an average of $96,779 a year, according to Salary.com. While that’s more than what the average American worker earns annually, the job often requires long hours, and your income may depend on how many cars you sell.

Let’s dive into what car salesmen do and how much they can make.

Key Points

•   Annual earnings for car sales professionals typically range from $77,102 to $114,819, exceeding the average U.S. income.

•   Entry-level salaries in car sales average $38,680 per year.

•   Top-paying states for car salesmen include California, Massachusetts, and Washington.

•   Benefits packages for car salesmen often include incentives, health insurance, and retirement plans.

•   Job challenges in car sales can include long hours, pressure to meet targets, and inconsistent pay.

What Are Car Salesmen?

Car salespeople help customers shop for cars. Typical duties include answering questions about the cars on the lot, arranging test drives, and explaining financing options, warranties, and specifications.

Being able to build relationships with customers and close deals can help you succeed as a car salesman. Since car salespeople work directly with customers, the job may not be the best fit for introverts.

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How Much Do Starting Car Salesmen Make a Year?

The average salary for entry-level car sales positions in the United States is $38,680 per year, according to ZipRecruiter data. The pay for entry-level jobs in car sales will likely differ based on the dealership’s size, location, and car brand.

While some employers pay a base wage, others offer commission-based pay. Base wages tend to provide a more consistent monthly income, usually between $2,000 and $4,000. With commission-based compensation, you may earn a percentage of the profit from each sale, typically between 20% and 30%.

What Is the Average Salary for a Car Salesman?

If you’re looking to enter the field, you may wonder, how much does a car salesman make a year?

As mentioned above, the average annual salary for a car salesman is a competitive $97,779, per Salary.com, though pay can range between $77,102 and $114,819. High-achieving salespeople may make more than six figures, particularly if they are employed by luxury car dealerships or in regions with wealthy buyer demographics.

Commission-based arrangements are also a major factor in determining overall income.

Recommended: What Trade Makes the Most Money?

What Is the Average Car Salesman Salary by State for 2026?

A car salesman may not be the highest-paying job in most states, but it can provide a good living. This is especially true if you happen to work in a state such as California, Massachusetts, or Washington, where the position tends to pay more. Let’s see how salaries in 2026 vary by state.

State Salary
Alabama $88,911
Alaska $104,763
Arizona $94,302
Arkansas $87,430
California $106,747
Colorado $98,744
Connecticut $103,428
Delaware $98,008
Florida $91,572
Georgia $93,344
Hawaii $101,154
Idaho $90,343
Illinois $98,647
Indiana $92,898
Iowa $92,618
Kansas $92,153
Kentucky $91,069
Louisiana $92,018
Maine $94,360
Maryland $99,789
Massachusetts $105,325
Michigan $95,308
Minnesota $99,034
Mississippi $86,308
Missouri $91,950
Montana $91,369
Nebraska $91,176
Nevada $95,782
New Hampshire $97,838
New Jersey $104,899
New Mexico $89,637
New York $102,886
North Carolina $91,969
North Dakota $95,598
Ohio $94,234
Oklahoma $89,482
Oregon $98,279
Pennsylvania $96,344
Rhode Island $100,341
South Carolina $90,682
South Dakota $87,953
Tennessee $90,440
Texas $94,398
Utah $92,676
Vermont $94,989
Virginia $97,457
Washington $104,938
West Virginia $87,150
Wisconsin $95,202
Wyoming $92,811

Source: Salary.com

Car Salesman Job Considerations for Pay and Benefits

Flexible schedules and possible commissions and bonuses are some attractive parts of being a car salesman. Plus, dealerships might provide extra incentives, such as bonuses for hitting or exceeding sales goals, corporate cars, and expense reimbursements. Retirement plans, health insurance, and employee car discounts may also be included in the benefits package.

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Pros and Cons of a Car Salesman Salary

As with any profession, there are advantages and disadvantages to working as a car salesman.

Pros:

•   Performance-driven earnings. Commission-based pay can boost your income, especially during strong sales periods.

•   Flexibility. Compared to standard 9-5 jobs, the position may offer flexibility in terms of work hours.

•   Career advancement. A successful car sales career can lead to managerial roles and professional advancement within the dealership.

•   Diverse work environment. Helping customers find a car that fits their needs and budget can be professionally satisfying.

•   Incentives and perks. Dealerships often provide extra bonuses and perks, such as car discounts for staff members or opportunities for career advancement.

Cons:

•   Income volatility. If you earn a commission, your earnings could decrease during slow times.

•   Pressure to perform. Reaching sales goals is essential, and the stress of closing deals might lower your level of job satisfaction.

•   Long hours. In order to accommodate consumers, you’ll likely need to work weekends and evenings.

•   Customer relations. Resolving complaints and interacting with a variety of client personalities can be difficult.

đź’ˇ Quick Tip: Income, expenses, and life circumstances can change. Consider reviewing your budget a few times a year and making any adjustments if needed.

The Takeaway

How much does a car salesman make? These professionals have the potential to earn $100,000 or more a year, especially if they can earn a commission based on their sales. They also have the chance to advance their careers and gain a variety of work experiences. That said, the job often involves long hours, unsteady income, and pressure to hit sales goals.

Whatever type of job you pursue, you’ll want to make sure your earnings can cover your everyday living expenses. Establishing a budget — and using online tools to help monitor spending — can help you make progress toward your financial goals.

Take control of your finances with SoFi. With our financial insights and credit score monitoring tools, you can view all of your accounts in one convenient dashboard. From there, you can see your various balances, spending breakdowns, and credit score. Plus you can easily set up budgets and discover valuable financial insights — all at no cost.

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FAQ

Can you make $100K a year as a car salesman?

Yes, it is possible to make $100,000 or more as a car salesman. Your salary may depend on your location, base pay, the car brand being sold, and how many cars you sell each month.

How do commissions work in car sales?

Car salesmen may earn commissions based on the vehicles and products they sell. Some dealerships also provide bonuses for meeting monthly targets or achieving high customer satisfaction scores.

Do people like being a car salesman?

Some people love being a car salesman, but the job is not a good fit for everyone. Those who enjoy making sales and building customer relationships may enjoy a career as a car salesman.

Is it hard to get hired as a car salesman?

The difficulty of getting hired as a car salesman depends on factors such as the dealership, car brand, location, and your experience. If you’re a people person, willing to put in time, and eager to make sales, you can likely find a position at a dealership.

Can car salesmen advance in their careers?

Yes, experienced salespeople may move into roles such as finance manager, sales manager, or general manager. Strong performance and leadership skills can create long-term career opportunities within the automotive industry.


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