Check Out SoFi’s Small-Screen Debut During This Weekend’s Big Game

You may have heard that we’re up to something big here at SoFi: we’re making our small-screen debut during the big game this weekend, and we wanted to share the official commercial with you here.

We’re excited and proud to introduce SoFi to a broader audience, but we also want to take a moment to thank our existing members. Thanks for helping us create an inclusive community, for your support, and for sharing your stories with us.

If you caught a preview of some earlier cuts of the commercial, you may notice a slight change. Because we’re not a bank, we can do that – we’re pretty fast on our feet.

Thanks for being a part of the shift to a bankless world and for being part of #SoFiGreat.

Stay tuned for a bunch more ads featuring real SoFi members — we’ll be sharing more over the next few months. In the meantime, here’s a sneak peek:

ABOUT SoFi SoFi helps people achieve financial independence to realize their ambitions. Our products for borrowing, saving, spending, investing, and protecting give our more than half a million members fast access to tools to get their money right. SoFi membership comes with the key essentials for getting ahead, including career advisors and connection to a thriving community of like-minded, ambitious people. For more information, visit Want an easy and convenient way to manage your financial life? Get the SoFi app. For iOS and Android.

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