How it works

A modern take on
your money.

SoFi is a different kind of finance company whose goal is to help people get their money right. Our products are built around our members—so that they have the tools they need to take control of their financial futures.

Get Your Money Right®

Getting your money right means different things to different people. For some, it means being debt free. For others, it means finally being able to buy a home. But no matter what it means to you, we believe there are four key principles to help anyone start.

The SoFi Philosophy

Attack debt
with a plan.

Always have
a safety net.

Put your money
to work.

Save for retirement
(and other goals).

More about
how SoFi works:

Our members matter.

Our #1 priority is putting members first—it’s even one of our company values. If our members are successful, we’re successful. That’s why we offer exclusive member benefits at no cost.

Learn more about SoFi membership →

  • Financial planning Financial planning
  • VIP member experiences VIP member experiences

Let’s do this.

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