SoFi Invest
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All-in-one investing
that’s easy to use.
Trade stocks and ETFs, invest in IPOs at IPO prices, or try automated investing— all in the SoFi app.
Plus, you’ll get up to $1,000 in stock when you fund a new account.†
Trade now
†Customer must fund their Active Invest account with at least $50 within 45 days of opening
the account. Probability of customer receiving $1,000 is 0.026%. See full terms and conditions.
1) Automated Investing and advisory services are provided by SoFi Wealth LLC. Brokerage services
are provided to SoFi Wealth LLC by SoFi Securities LLC.
Active Investing and brokerage services are provided by SoFi Securities LLC, Member FINRA/SIPC.
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Aspire to retire in style. Start 2026 with a 1% IRA match.
With a 1% IRA match on rollovers and contributions1—plus the power of compound returns—investing $7,500 a year for 40 years could put you on the
path to retiring a millionaire.2
Get a 1% match
1Terms and conditions apply. Matches on contributions are made up to the annual limits.
2The S&P 500 Index return does not include the reinvestment of dividends or account for investment fees, expenses, or taxes, which would reduce actual returns.
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More options for your future. IRA options trading has arrived.
You can now trade options in self-directed SoFi IRA accounts5 with zero commissions (other fees may apply)*, plus get a 1% match on rollovers and contributions.1
Open a SoFi IRA
Options involve risk and are not suitable for all investors. Please read the Characteristics and Risks of Standardized Options before engaging in options trading.
1Terms and conditions apply. Matches are made on contributions up to the annual limit.
*Other fees, such as exchange fees, may apply. Please view our fee disclosure to view a full listing
of fees.
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Access Reddit IPO shares with SoFi Active Invest®.
Reddit ($RDDT) just filed to go public. View the prospectus and request shares for an opportunity to invest in the IPO.
Get started
Investing in an Initial Public Offering (IPO) involves substantial risk, including the risk of loss. Further, there are a variety of risk factors to consider when investing in an IPO, including but not limited to, unproven management, significant debt, and lack of operating history. For a comprehensive discussion of these risks please refer to SoFi Securities’ IPO Risk Disclosure Statement. This should not be considered a recommendation to participate in IPOs and investors should carefully read the offering prospectus to determine whether an offering is consistent with their investment objectives, risk tolerance, and financial situation. New offerings generally have high demand and there are a limited number of shares available for distribution to participants. Many customers may not be allocated shares and share allocations may be significantly smaller than the shares requested in the customer’s initial offer (Indication of Interest). For more information on the allocation process please visit IPO Allocation.
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New! All-in-one
investing.
Now with IPOs.*
Invest in IPOs before public trading begins, trade stocks, ETFs—or start automated investing.
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More ways to
invest—all in one place.
Active Investing
Trade stocks and ETFs with no commissions or participate in upcoming IPOs before they trade on the public market. Plus, fractional shares mean you can buy a piece of your favorite companies for as little as $5. Restrictions may apply.**
Robo Investing
Not sure where to start? Tell us your risk tolerance and goals, and you’ll get a diversified portfolio automatically managed for you.
Retirement Accounts
Save for retirement with our active or automated Traditional, Roth, and SEP IRAs. Get access to a broad range of investment options, member services, and our robust suite of planning and investment tools.
Financial Planners
Get investment advice for your unique needs. Schedule an introductory 30-minute session with a SoFi Financial Planner, or upgrade to SoFi Plus to unlock unlimited sessions.3
Active Investing offered via SoFi Securities LLC; Robo Investing offered via SoFi Wealth LLC
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headingText=”Not sure where to start?”
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We win awards. You invest with confidence.
Leading publications consistently rank SoFi Invest at the top of our class.
Start investing
Awards or rankings are not indicative of future success or results. Neither SoFi Securities LLC nor its employees paid a fee in exchange for ratings. Awards and ratings are independently determined and awarded by their respective publications.
Barron’s Best Robo Advisors 2025
Results tabulated by Condor Capital Wealth Management (issued 8/21/25). Compensation provided for use of the rating in marketing materials.
Motley Fool Best Stock Brokers 2025
Results tabulated by Motley Fool (issued 6/25/25).
NerdWallet Best Brokerage Account for Advisor Access 2026
Results tabulated by NerdWallet (issued 1/5/26).
NerdWallet Best for No Options Contract Fees 2026
Results tabulated by NerdWallet (issued 1/5/26).
NerdWallet Best Roth IRA for Access to Financial Advisors 2026
Results tabulated by NerdWallet (issued 1/5/26).
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We’re giving you more options when you want to trade options.
Trading options1 with SoFi means no commissions and no contract fees (other fees apply). And now our platform is opening up more possibilities for investors, to suit your experience and risk2 tolerance for options—all in the single, powerful SoFi app you already love.
Explore options
Learn more
1Options involve risk and are not suitable for all investors. Please read the Characteristics and Risks of Standardized Options before engaging in options trading.
2Check out the OCC Options Disclosure Document.
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Put your investments to work with new tiered margin rates.
Margin investing may let you borrow against your portfolio to increase your buying power and liquidity, all while staying invested. You could get interest rates from 4.75%-9.50%, depending on your loan size. Note that if your investments drop, you still owe the loan plus interest and may need to add funds or sell assets.
Learn more
Get Started
Utilizing a margin loan is generally considered more appropriate for experienced investors as there are additional costs and risks associated. It is possible to lose more than your initial investment when using margin. Please see https://www.sofi.com/wealth/assets/documents/brokerage-margin-disclosure-statement.pdf for detailed disclosure information.
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Snatch a 2% IRA match with SoFi Plus.5
Get more from your contributions. Act now—the offer ends 4/15/26.
See details
Members with Eligible Direct Deposit or Qualifying Deposits receive complimentary SoFi Plus access through 3/30/26 and are eligible for this promotion. Terms and conditions apply. Matches are made on contributions up to the annual limits.
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Get a 1% match on
recurring Invest
deposits, paid in
cash.4
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Please review the Customer Relationship Summary (Form CRS) which contains important information about the product, services, fees, and conflicts of interests of SoFi Securities LLC.
You may also learn more about SoFi Securities LLC and its Representatives on FINRA’s BrokerCheck.
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Please review the Customer Relationship Summary (Form CRS) which contains important information about the product, services, fees, and conflicts of interests of SoFi Securities LLC.
You may also learn more about SoFi Securities LLC and its Representatives on FINRA’s BrokerCheck.
Learn more about investing.
See more investing articles
FAQs
Many brokerages charge trading fees to use their platforms. SoFi Active Investing, via SoFi Securities, offers online stock trading with no commissions so you can trade what you want, when you want—all from the SoFi App. Other Fees apply.
Go to SoFi Invest Home in the mobile app, tap Get Started, select Start Investing under active investing account. There you’ll find step-by-step instructions on how to get started. Or if you prefer desktop, head here.
Yes! You can purchase fractional shares for some stocks. We maintain a list of securities available for fractional trading in our fractional shares collection. All of these securities will appear on our “Fractional Collection” page within the Discovery section of the app. Trading restrictions may apply.
Yes—SoFi Active Investing, offered through SoFi Securities, allows users to buy and sell stocks and ETFs of their own choosing! For a more hands off investing approach, you can also select SoFi Robo Investing, offered through SoFi Wealth.
With Active Investing, via SoFi Securities, you can get started with as little as $5. With Robo Investing, via SoFi Wealth, you need a minimum of $50 to start investing.
See more FAQs
