SoFi Blog

Name: Alegria Beveridge

Locale: Denver, CO

Alma Maters: Mount Ida College and Bay Path University

By Day: Software Project Manager

SoFi Member Since: 2015

Approximate SoFi Loan: $37,000 (self), $250,000 (husband)

SoFi Savings: $7,000 on own loans, $30,000 on husband’s loans

There’s a reason that you consistently buy your coffee from the same place or insist on only using Apple products. Sure, part of it may be your great taste. But your favorite companies have also created successful and compelling corporate brands, which communicate exactly what they’re about and what you can expect.

Whether you’re embarking on (or knee-deep in) a job search, or you just want to be prepared for your next move, you likely know how to use LinkedIn, and how important it is to have a strong LinkedIn profile in order to achieve your career goals. But does your own profile actually reflect that?

Personal branding—the practice of educating key decision-makers about your unique value—is more important now than ever. Yet, getting a good grasp of the techniques used to build a personal brand can be tricky. How is a personal brand best created? How does one begin to understand its principles? And where should the line between branding and self-promotion be drawn? We’ve got answers.

Millennials are positioned to make a big impact in this year’s presidential election—if they turn out to vote.

• Young voters were a key factor in the election of Barack Obama. Obama won 66 percent of the under-30 vote in 2008 and 60 percent in 2012.
• Young voter turnout increased substantially in the last two elections. About half of eligible voters aged 18-29 voted in the 2008 and 2012 presidential elections, compared to less than 40% of voters that age during the 1990s.
• Young voters have the numbers to make a difference. For the first time, the millennial voting population equals that of baby boomers.

Today’s 20- and 30-somethings are facing unprecedented financial challenges, like unemployment, stagnant wages, and student loan debt. This year’s election is a huge opportunity for young voters to make their voices heard. The presidential candidates are talking (a lot) about finances and the economy, and our next president’s actions will likely have a big impact on everyone’s financial future.

Check out our guide below to the 2016 presidential candidates and their stances on the issues that impact young professionals’ financial health.