SoFi Blog

Tips and news—
for your financial moves.

Nov
20
2014

How to Optimize Your Online Personal Brand

By | Career | No Comments

Do you ever wonder if potential employers are Googling you before they even invite you in for a job interview? Well, wonder no more – because in most cases, the answer is yes.

Employers will often do online due diligence before making contact with a candidate. With the amount of info that’s publicly available online today, they can use the web to do everything from vetting credentials to identifying potential risks related to faulty hires.

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Apr
02
2014

5 Surprising Elements of an Effective Job Search

By | Career | No Comments

Want to know the secret to an effective job search?  Here it is: There is no secret – at least not one that works for everybody.

Are there best practices?  Absolutely, and you probably already know most of them.  Are there wrong ways to go about it?  Yes, and they’re pretty obvious, too.  But if anyone tells you that the secret to getting a job is “doing X to your resume” or “doing Y with your LinkedIn account,” they’re missing a critical point – which is that every candidate is different and therefore needs to take a different approach.

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