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Liz Looks At: Why to Diversify

31 Flavors

In the heat of August, let’s think about ice cream — in particular, a place that offers 31 flavors. If you’re a two-scoop kind of customer, you might choose two different flavors for the same cone, knowing that the combination will be better than each by itself. Some flavors are classics that almost everyone likes, some are more unique — a more acquired taste, if you will. Some you may have liked as a kid, and others are more adult-friendly.

I could carry this analogy on and on. Investment portfolios can be thought of as a combination of different flavored assets, and now is one of the most important times to be thinking about how to mix them together to create a durable portfolio.

Last week I wrote about fresh highs on the major indices, and this week markets hit another set of fresh highs. The S&P 500 has now hit records 17 times this year, many of which have occurred in just the past couple months.

 

S&P 500 On a Roll

For investors broadly, that’s great news. Portfolios are rising and people are feeling much better than they were in April. As we know, the performance of the S&P 500 and Nasdaq is being driven by a small group of mega-cap stocks. As a result, we also know that many investors have a large amount of exposure to that group — some intentional, some as a function of how much it has risen over recent periods.

The Setup Right Now

Anytime there is concentration in a portfolio, diversification should be top of mind. But with markets at new highs seemingly every few days, that’s even more the case. High valuations present the risk of volatility when sentiment shifts even a little bit.

We’ve used the chart below many times because it’s one that seems to stay relevant no matter what the market trend looks like. It shows how much of the market’s return can be attributed to earnings growth (blue), and how much can be attributed to growth in valuations (pink). We call the growth in valuations multiple expansion, and it largely depends on how strong sentiment and momentum are over a period of time.

 

S&P 500 Year-to-Date Performance

The main takeaway is that the pink portion is much more sensitive to volatility and can experience big swings quickly. Let me be clear, I’m not saying a big swing is coming, but when the pink portion is positive and growing, it’s important to take note and keep protection in mind.

Seasonality is another reason to consider diversification right now. I don’t find seasonality a strong argument to buy or sell assets, but I do admit it’s a force that tends to repeat more often than not, and late August through September have historically been volatile periods for markets.

 

S&P 500 Seasonality

In short, concentration risk — when markets are led by a small group of names, sentiment risk — when returns are driven by multiple expansion, and the fact that we’re entering a typically weak time of the year, all suggest to us that now is as good a time as any to make sure there are other flavors in the portfolio.

How to Diversify

When I think about diversification, it’s not just about having different types of stocks in the portfolio, it’s about having different types of drivers in the portfolio. One way we like to look at what’s driving markets is with factors, which are different attributes of securities that influence how they perform in varying market conditions.

A good way to diversify the equity exposure in portfolios is to diversify the factor exposure. We know that in recent years, markets have been increasingly driven by the momentum and growth factors. Breaking it down further, we find that the sectors most exposed to momentum and growth are ones that are influenced by what we refer to as “big tech” and include Technology, Communications, and Consumer Discretionary.

 

Large-Cap Factor Scores

Not surprisingly, these are also the sectors considered among the most expensive in markets right now.

In order to diversify the drivers, we want to have some exposure to sectors that aren’t as sensitive to growth and momentum factors. These fall into the other buckets above: Cyclicals and Defensives.

But not all of these are created equal, so let’s whittle down the groups.

Given that markets are at all-time-highs and valuations on the S&P 500 are in the 93rd percentile, we also want to diversify the valuation risk (i.e. multiple expansion mentioned above.) This means avoiding other sectors that are trading at extreme valuations compared to their history and to the S&P 500 broadly.

Lastly, we have to take into account the current macro and geopolitical environment. Materials, for example, pose a lot of uncertainty risk right now due to tariffs and aren’t very attractive, in my opinion.

Of course, we can’t avoid all the risks, but the sectors that appear to offer diversification benefits without overly exposing investors to macro, political, or valuation risk are Health Care and Energy. Two others to consider are Financials and Real Estate. Both could benefit from falling rates for different reasons than Big Tech companies.

At the end of the day, our duty as investors is to give ourselves the opportunity for upside while keeping an eye on the major risks to our portfolios. In the current environment, although I remain optimistic and believe in this bull market, I also believe it’s very important to spread out your exposure and try some other flavors.

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Want more insights from Liz? The Important Part: Investing With Liz Thomas, a podcast from SoFi, takes listeners through today’s top-of-mind themes in investing and breaks them down into digestible and actionable pieces.

Listen & Subscribe


SoFi can’t guarantee future financial performance, and past performance is no indication of future success. This information isn’t financial advice. Investment decisions should be based on specific financial needs, goals and risk appetite.

Communication of SoFi Wealth LLC an SEC Registered Investment Adviser. Information about SoFi Wealth’s advisory operations, services, and fees is set forth in SoFi Wealth’s current Form ADV Part 2 (Brochure), a copy of which is available upon request and at www.adviserinfo.sec.gov. Liz Young Thomas is a Registered Representative of SoFi Securities and Investment Advisor Representative of SoFi Wealth. Form ADV 2A is available at www.sofi.com/legal/adv.

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Fraud Education and Account Security | SoFi

Account Security

SoFi fraud prevention
starts here.

Report suspicious activity. Learn how we help
your money stay safe and privacy stay secure.

REPORT FRAUD

Report suspicious activity.

Imposter scams are on the rise. But you’ve got SoFi on your side. Remember, we’ll never call you to request personal info or one-time passwords.

Concerned you’re a victim? Here’s what to do.


Contact us with concerns.

If something seems suspicious or you have security questions, call us at 855-456-7634 (opt 8) or chat with us online.


Freeze your card.

If you have any concerns, you can freeze your card in the mobile app. Unfreeze it at any time. Learn more.

Checklist

SoFi security
checklist.

Let’s work together to help
keep you safe.

1/6

Two-factor authentication.

Add an extra layer of security in addition to your password. Choose from text, voice calls, or an authenticator app.

Settings > Security > Two-factor authentication

Two-factor authentication.

Add an extra layer of security in addition to your password. Choose from text, voice calls, or an authenticator app.

Settings > Security > Two-factor authentication

2/6

Time-based one-time password (TOTP).

Authenticator apps build these temporary codes as an extra security layer at login.

Settings > Security > Two-factor authentication > Authenticator app

Time-based one-time password (TOTP).

Authenticator apps build these temporary codes as an extra security layer at login.

Settings > Security > Two-factor authentication > Authenticator app

3/6

Call verification.

Get an alert when SoFi calls you, so you know it’s legit.

Call verification.

Get an alert when SoFi calls you, so you know it’s legit.

4/6

Freeze card.

Temporarily freeze misplaced cards to help prevent unauthorized charges. Easily unfreeze anytime.

Banking >

> Debit Card > Freeze card
Banking >

> Credit Card > Your card > Freeze card

Freeze card.

Temporarily freeze misplaced cards to help prevent unauthorized charges. Easily unfreeze anytime.

Banking >

> Debit Card > Freeze card
Banking >

> Credit Card > Your card > Freeze card

5/6

Suspicious logins.

Get alerts for new or unusual login attempts, so you can change your password or freeze your card if needed.

Suspicious logins.

Get alerts for new or unusual login attempts, so you can change your password or freeze your card if needed.

6/6

Monitor activity.

You can easily review your login history in the app to spot any suspicious activity.

Settings > Security > Login history

Monitor activity.

You can easily review your login history in the app to spot any suspicious activity.

Settings > Security > Login history

IDENTITY

Spot possible
identity theft with
these red flags.

We’re helping you watch out because safety and security concerns go beyond your SoFi account.

Unauthorized account activity.

If you see transactions you don’t recognize on any card or account, act quickly. Hackers may have your info. Contact your bank or institution right away.

‘,
title: ‘Unauthorized account activity.’
},
{
ctaIsButton: true,
ctaLink: ”,
ctaText: ”,
hasCta: true,
imgSrc: ‘https://d32ijn7u0aqfv4.cloudfront.net/wp/wp-content/uploads/raw/BR25-1818600_Fraud-Education-Hub_Listicle-2_All.webp’,
text: ‘

Credit report concerns.

If you see accounts on your credit report that you don’t recognize—or you’re unexpectedly denied credit—consider a credit freeze at Equifax, Experian, and TransUnion.

‘,
title: ‘Credit report concerns.’
},
{
ctaIsButton: true,
ctaLink: ”,
ctaText: ”,
hasCta: false,
imgSrc: ‘https://d32ijn7u0aqfv4.cloudfront.net/wp/wp-content/uploads/raw/BR25-1818600_Fraud-Education-Hub_Listicle-3_All.webp’,
text: ‘

Surprise collections notice.

If someone tries to collect on a debt or tax payment from you that you don’t owe, first be sure the collector is legit. Then work with them to figure out the source of the fraud.

‘,
title: ‘Surprise collections notice.’
},
{
ctaIsButton: true,
ctaLink: ”,
ctaText: ”,
hasCta: false,
imgSrc: ‘https://d32ijn7u0aqfv4.cloudfront.net/wp/wp-content/uploads/raw/BR25-1818600_Fraud-Education-Hub_Listicle-4_All.webp’,
text: ‘

Unauthorized access.

If a device you don’t recognize is accessing any of your accounts, consider revising your password immediately or adding extra security like two-factor authentication.

‘,
title: ‘Unauthorized access.’
}

]}
/>

FAQs

Security questions and answers.



Did SoFi send this text message?

At SoFi, we understand the importance of direct and effortless communication with our valued customers. That’s why we utilize short-codes, those concise 5- or 6-digit numbers you see, to enhance your experience when receiving communications via SMS.

Depending on the type of message, you may receive a SoFi SMS from one of the following numbers (message and data rates may apply):

95178 (Fraud and Account Security)

697634 (One-Time Passcode)

63617 (Customer Service)

Your security is our priority, and we will never ask for sensitive information like passwords or account numbers via text. If you’re not sure the text message is safe—do not click on any links and please contact SoFi immediately if you notice any unauthorized activity in your account.





How is SoFi working to keep my information safe?

SoFi takes the privacy and security of its members’ financial and personal information very seriously. We maintain industry-standard administrative, technical, and physical safeguards designed to protect your information’s confidentiality and integrity. Our systems and security controls are reviewed by third parties against security standards such as SSAE18, SOC2, and PCI DSS, and rigorous third-party penetration testing is done at least annually.

If there is a suspected password compromise by a third-party service, SoFi requires you to reset your password upon your next login. You can only bypass this process one time before you will have to reset your password in order to gain access to your account.




Is biometric login like Face ID the same thing as two-factor authentication?

No. Some mobile devices offer biometric login, which uses a physical characteristic belonging only to you (like your fingerprint or your face) to log you into your phone and into specific apps that you authorize. Biometric login is a convenient and safe way to log in, but it’s still only acting as a single “factor” to access your account and can only protect you if you’re using that same device where you have enabled a biometric login.

Even if you use something like Face ID on your mobile device, it’s still important to set up a second factor as an added layer of protection. The second factor helps protect your account in case someone other than you tries to access your account, or if you want to access your account from multiple devices.





Did SoFi send this email?

SoFi takes the privacy and security of its members’ financial and personal information very seriously. We maintain industry-standard administrative, technical, and physical safeguards designed to protect your information’s confidentiality and integrity.

Depending on the type of email sent, you may receive SoFi emails from one of the following domain names:

•   sofi.com

•   r.sofi.com

•   daily.sofi.com

•   mail.sp.sofi.com

•   op.sp.sofi.com

•   m.sofi.org

•   o.sofi.org

•   notify.sofitravel.com

SoFi also uses third-party services to send emails, with domains including:

•   qemailserver.com

•   investordelivery.com

•   proxyvote.com

•   apexfintechdocuments.com

If you’re not sure the email is safe—do not click on any links and please forward the email to: [email protected] so that our team can investigate.

As a reminder, SoFi will never ask for your account password or personal information via email.




I received a 2FA code that I did not request. Is my account secure?

We keep the security of your account at top priority, this is exactly why we use two-factor authentication.

Please note, if you have any third-party sites linked to your account such as Mint/Intuit/YNAB, they can cause a two-factor message to be generated when the site attempts to sync your account information.

As a security measure, we recommend you change your password and review your account for any inconsistencies. If you notice any unauthorized activity please start a live chat with one of our agents so that we can take further steps to protect your account.

Please note you will be prompted to log in.




Can I use email for two-factor authentication (2FA)?

SoFi Members who have SMS or voice call as their primary 2FA method can choose email as a secondary option. However, email can no longer be set as the primary 2FA method on your SoFi account.

Please note:

•   You will not have the option of 2FA via email if SoFi has detected a recent password change (ie. in the last 72 hours).

•   This feature is available in IOS, the Android app, Web and Mobile Web.

Please see the steps below to choose email as a secondary 2FA option:

1.    Log in to your SoFi account.

2.    Click on ‘Send to my email.’

3.    The code will be sent to the email on file.

4.    Once received enter it in the ‘One-time password’ field and click ‘Verify code.’




Can I change the way I receive my verification code?


Yes! You can receive login verification codes as your two-factor authentication method through SMS, voice calls, or by using an authenticator app. To manage these options, visit your security settings in your profile, and select “Two-factor authentication” to get started.




What is an authenticator app?


Authenticator apps generate a time-based one-time password (TOTP) as a verification source. SoFi supports apps like Google Authenticator, Microsoft Authenticator, LastPass, Okta, Authy, and others, which allow our members a more-secure mechanism to protect their accounts. This option is currently only available via the online website.



What is two-factor authentication (2FA)?

Two-factor authentication (2FA) is a method for helping to keep online accounts more secure by enforcing the use of two of these types of “factors”:

1. Something you know (like your password)

2. Something you have (like your mobile phone)

3. Something you are (like your fingerprint)

Two-factor or multi-factor authentication is a common and recommended practice for protecting important accounts such as those associated with financial services.

2FA strengthens an account’s security because the second factor acts as an additional “gate.” This extra gate helps your account security by reasonably verifying that you are who you say you are after you submit your correct email address and login password.




Why am I unable to update my email address?

Member email addresses cannot be used on more than one account at a time. If you received an error message that the email you attempted to change is already in use, you can:

1. Log into the other account where the email address is used and change it to a different email address that you own.

2. If you aren’t able to log in, or are unaware of another account where the email address might be in use, please call us at 855-456-7634 so that we can assist you.




I received a text, is it really from SoFi?

SoFi uses secure SMS text-based messages, in some cases, to get direct, quick communication to our applicants and members. If you would rather not receive text messages, please log into your SoFi account and under Account Settings you can update your Communication Preferences.

You can also cancel any push notifications via text by updating your Notification Preferences page.

If you still have concerns a SoFi agent is able to confirm if a message was sent or not, feel free to contact us at (855) 456-SOFI (7634).





I am setting up 2FA, but I am not getting the text with the code.

Oh no! We’re sorry to hear this. If it’s been more than five minutes since you made the request:

1. Double-check that your correct mobile phone number or email is listed

2. Ensure that you have a stable WiFi connection or cell phone service

3. Try selecting a different 2FA method

1.    Example: If you used phone 2FA, try sending the code to your email

If you still do not receive the code and are unable to log into your account, please call us at (855) 456-7634 so that we can help.





I Got a New Device and Can’t Use My Usual 2FA — Is There Another Way to Log In?

Yes, we offer Identity Verification right in the App, Website or Mobile browser! Please follow the step-by-step experience below to reset Two-Factor Authentication (2FA):

1.    Login to SoFi with your email address and password.

2.    Next, you’ll be prompted to select a new 2FA method: phone, email or Verify with ID instead.

3.    Select Verify with ID instead, you’ll be prompted to:

1.    Take a picture of your ID (front and back).

2.    Take a selfie.

4.   Once complete you’ll be prompted to change your 2FA method.

5.   Congrats, you have successfully gained access to your account!




Does SoFi support two-factor authentication (2FA) apps?


Yes! SoFi supports Authenticator apps such as Google Authenticator, Microsoft Authenticator, LastPass, Okta, Authy and others, giving you additional security options to protect your account.

If you would like to use this option, please go to your two-factor authentication settings in your profile or web or the mobile app.




How do I update the two-factor authentication (2FA) method on my account?

This article covers how to update your 2FA method (text, email, or phone call) through the mobile app or a desktop web browser. Click on the instructions below for step-by-step information!



Mobile App Instructions

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1.    Click the Profile icon in the top left corner and select “Settings”

2.    Click Security

3.    Click Two-Factor Authentication

4.    Select your preferred Two-Factor Authentication method and follow any confirmation steps to successfully update your preferred method!




Desktop Instructions

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expand={

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/>

1.    Log into your account at SoFi.com.

2.    Click on your name in the top right corner, and select “My Profile”

3.    Under “Settings”, click on “Two-Factor Authentication”

4.    Select your preferred Two-Factor Authentication method and follow any confirmation steps to successfully update your preferred method!

If you do NOT receive your 2FA code within 5 minutes of making the request:

1.    Double-check your selected 2FA method and contact information

2.    Ensure that you have a stable WiFi connection or cell phone service

3.    Try selecting a different 2FA method.

Still not receiving your code? Give us a call at 1 (855) 456-7634



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SoFi Banking

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SoFi Checking and Savings

Bank better with up to 4.30% APY2
and no account fees1.

For a limited time, boost your APY to 4.30% for six months. Plus, you could get a welcome bonus of up to $300.3

2Earn up to 4.30% Annual Percentage Yield (APY) on SoFi Savings with a 0.70% APY Boost (added to the 3.60% APY as of 11/12/25) for up to 6 months. Open a new SoFi Checking & Savings account and enroll in SoFi Plus by 1/31/26. Rates variable, subject to change. Terms apply here. SoFi Bank, N.A. Member FDIC.


  • Pay no account fees1


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    Learn more and opt in here.

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Fuel your savings with a 0.70% APY boost.2 Here are the necessary steps.

  • Open a new SoFi Checking and Savings account by 1/31/26.

  • Become a SoFi Plus member within 60 days by setting up an eligible direct deposit or enrolling in a $10/month (every 30 days) subscription.6

  • Enjoy a 0.70% APY boost on savings for six months as long as you maintain your SoFi Plus membership. Heads up: you’ll still get our 0.70% bump on top of the standard savings rate, even if our variable APY changes.


Open an account

2Earn up to 4.30% Annual Percentage Yield (APY) on SoFi Savings with a 0.70% APY Boost (added to the 3.60% APY as of 11/12/25) for up to 6 months. Open a new SoFi Checking & Savings account and enroll in SoFi Plus by 1/31/26. Rates variable, subject to change. Terms apply here. SoFi Bank, N.A. Member FDIC.

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No account fees1

No overdraft fees. No minimum balance fees. No monthly fees. Plus, 55,000+ fee-free ATMs within the Allpoint® Network.7

Earn up to 4.30%2
with SoFi Plus

Limited-time only: Get a 0.70% boost on our highest savings APY of 3.60% 4 when you set up a new account with eligible direct deposit. Terms apply.

Up to 2-day-early-paycheck8

Feel the magic of payday up to two days earlier—automatically—when you set up direct deposit.

No-fee Overdraft Coverage

Overspent by accident? No problem. You’ll be covered up to $50 with no fees with eligible direct deposit of at least $1,000.9

Do it all in one app.

Pay bills, deposit checks, send money, manage your digital wallet, and get live customer support 7 days a week, all in the SoFi app.

Additional FDIC Insurance

Access additional insurance up to $3M on deposits through a seamless network of participating banks. Learn more and opt in here.5


Sign up




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See for yourself why SoFi won 10 banking awards from 9 industry publications last year.


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Awards or rankings are not indicative of future success or results. Neither SoFi Bank, N.A. nor its employees paid a fee in exchange for ratings. Awards and ratings are independently determined and awarded by their respective publications.


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Savings rates that are way above the national average.10

Get ready to earn 3.60% APY 4 with eligible direct deposit—that’s 9x the national average savings rate 10—on your savings and Vault balances. Plus now through 1/31/26 new members can get a 6-month 0.70% boost on our highest savings APY of 3.60% with eligible direct deposit. Terms apply.


Open an account

2Earn up to 4.30% Annual Percentage Yield (APY) on SoFi Savings with a 0.70% APY Boost (added to the 3.60% APY as of 11/12/25) for up to 6 months. Open a new SoFi Checking & Savings account and enroll in SoFi Plus by 1/31/26. Rates variable, subject to change. Terms apply here. SoFi Bank, N.A. Member FDIC.


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Mobile banking made easy.

Securely log in to our easy-to-use app and access popular online banking features: pay bills, find ATMs, send money, make a mobile deposit, and more. And rest easy with no minimum balance, and no monthly maintenance fee1.


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Mobile banking made easy.

Securely log in to our easy-to-use app and access popular online banking features: pay bills, find ATMs, send money, make a mobile deposit, and more. And rest easy with no minimum balance, and no monthly maintenance fee1.


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{/*FAQs*/}

FAQs


What is an online bank account?

An online bank account conveniently allows you to manage your accounts from your computer or mobile device. This includes sending money, depositing checks, paying bills, and everything you’d normally do at a physical branch. Because SoFi does not have any physical branches, we’re able to pass those savings to our members!


How easy is it to open a bank account online?

Opening an account is quick and easy. All we need are a few pieces of information such as name, home address, and Social Security number. In some cases, we may need additional documentation like a copy of your driver’s license, and/or a current photo ID to verify your identity.


Can a student open an account?

Of course. Anyone over 18 can open an individual or joint online bank account. In fact, we have some special offers for students (must have an .edu email address to qualify).

Learn more about our Student Checking and Savings Offer.


How do I set up direct deposit?

Simply download this

Learn more: How to Set Up Direct Deposit


What will my APY be?

As long as you direct deposit your pay or add $5,000 every 30 days, you’ll earn 3.60% APY on your savings & Vaults balances and 0.50% APY on your checking balances.* If you do not have a direct deposit or $5,000 in deposits every 30 days, you’ll earn 1.00% APY on savings & Vaults balances and 0.50% APY on checking balances. 3

Interest rates are variable and subject to change at any time. Additional information can be found at sofi.com/legal/banking-rate-sheet.



Why do I need to sign up for direct deposit?

When you set up direct deposit into your account, you are trusting your paycheck with us. We want to repay that trust by making sure that we give you the best of what SoFi has to offer, including up to 3.60% APY (annual percentage yield)3, plus features like No-Fee Overdraft Coverage7 and up to 2-Day Early Paycheck.6


Are online bank accounts safe?

All SoFi Checking and Savings accounts receive industry-standard FDIC insurance of up to $250,000 per member (joint accounts are insured up to $500,000). SoFi Checking and Savings members can earn up to $3M of FDIC insurance by enrolling in the SoFi Insured Deposit Program 4. For more information on FDIC insurance coverage, please visit www.FDIC.gov.


How do I withdraw and deposit cash?

SoFi makes it easy to both withdraw and deposit money. To withdraw, simply visit any of the 55,000 Allpoint ATMs (more locations than Chase, Wells Fargo, and Bank of America combined!). You won’t pay any fee as long as you visit one of these ATMs. In order to deposit money, simply visit a retail location that offers GreenDot services.5


Do I need a minimum balance to open an account or get the highest interest rate?

There is no minimum balance required to open a SoFi Checking & Savings account. Members can unlock 3.60% APY savings balances with either direct deposit (no minimum required) or by depositing at least $5,000 every 30 days.4 For more information, please visit sofi.com/banking/#4/.

Learn more: How Much Money Is Needed to Start a Bank Account?


Is there a minimum age?

You must be 18 years or older to open an individual or joint bank account.

Learn more: How Old Do You Have to Be to Open a Bank Account?


Can I sign up for an individual checking or savings account?

When you sign up for a SoFi online bank account, you will receive both a checking account and a savings account. We do not currently offer standalone checking or savings accounts.


If I keep my entire balance in savings, will funds automatically move to checking as needed to pay bills?


Yes. As long as you have Overdraft Protection enabled, we’ll automatically pull from your available savings balances in the event that your checking balance is insufficient. Overdraft protection covers ACH withdrawals (bill pay, loans, P2P), checks and debit card transactions. Note that overdraft protection will not pull from your Vaults. To turn on Overdraft Protection, open the SoFi app, tap More > Overdraft and toggle the feature on.


Any limits on savings account withdrawals per month or transfers between accounts?


No, there are no current limits on saving withdrawals or transfers between checking, savings and Vaults.


To unlock the highest APY, does it matter where I direct deposit my funds
(checking vs savings?)


Nope, it doesn’t matter. To unlock the highest the highest APY, you may either:

-Get paid via direct deposit (into either your checking or savings). Eligible direct deposits are the electronic deposits of your paycheck, pension or government payments (e.g., Social Security) from your employer, benefits provider, or the government.

-Add $5,000 or more to your checking or savings account every 30 days.


Is there a maximum or ‘cap’ on the 3.60% APY?


There is not currently a maximum on the 3.60% APY for savings or Vaults.


What about fees?

We’re proud to say that banking with SoFi has no account fees and no service charges—and we’re working hard to keep it that way.1 There are no fees on overdraft, account open, minimum balance, dormant account or regular maintenance. We also offer no ATM fees at 55,000+ Allpoint ATMs worldwide.5 Check out a full list of fees and service charges: No Fees.


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AI and Your Job: Ranking the Careers Most and Least Impacted

The trillion-dollar question: Is AI coming for your job, or will it make you ten times better at your job? This next monumental frontier of technology is creating a weird mix of deep angst and utter exhilaration.

A new study from Microsoft doesn’t exactly answer this question, but it does offer an interesting career lens on artificial intelligence. Using 200,000 anonymized user conversations with Microsoft’s chatbot, Copilot, researchers ranked occupations by AI’s relevance to the day-to-day work activities of different occupations. In other words, based on user requests, and how successfully the chatbot completed tasks, researchers were able to give occupations an AI “applicability score.”

The study listed the 40 highest and lowest scoring careers. Knowledge work and communication fields had very high relevance, especially interpreters, historians, sales reps, writers and customer service reps. Hands-on workers were among the least impacted: Dredge operators, bridge workers, water treatment plant operators, metal workers and railroad layers all scored a zero.

It also showed the most effective use cases for AI today include:

•   Writing and editing.

•   Researching.

•   Decision-making, especially with product or material comparisons.

While AI is not (yet) particularly good at:

•   Creating visual designs.

•   Arranging displays.

•   Analyzing scientific or financial data.

So what? Artificial intelligence raises a slew of big-picture questions about the future. It’s a nervewracking time for many of us (unless you’re the AI researcher just offered a $62 million annual pay package) and if you’re young, it can feel daunting to choose a career that stands to gain rather than lose.

But whether AI creates entirely new job categories or leads to mass entry-level layoffs in certain industries, running from it won’t help. To stay ahead of the curve, put that nervous energy to good use by exploring how you can use AI to make you more effective both at work and in life.

Depending on your profession, this powerful technology may be able to help you do the things you like least about your job. (It might even be able to help you figure out more AI-proof jobs you could do given your experience and education.) Either way, you can take comfort in the fact that today’s chatbots do not yet possess the emotional intelligence, creativity, and good judgment of their human counterparts.

Related Reading

AI Use at Work Has Almost Doubled in the Past Year, Gallup Finds (Tech Brew)

AI-Driven Layoffs Are Shrinking the Job Market for Recent Grads (Fortune)

Get Started With ChatGPT: A Beginner’s Guide to Using the Super Popular AI Chatbot (CNET)


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The information and analysis provided through hyperlinks to third party websites, while believed to be accurate, cannot be guaranteed by SoFi. These links are provided for informational purposes and should not be viewed as an endorsement. No brands or products mentioned are affiliated with SoFi, nor do they endorse or sponsor this content.

SoFi isn't recommending and is not affiliated with the brands or companies displayed. Brands displayed neither endorse or sponsor this article. Third party trademarks and service marks referenced are property of their respective owners.

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SoFi Refi 0.250% rate discount | SoFi

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STUDENT LOAN REFINANCING

Don’t miss this additional 0.250%
rate discount.


Refinancing your student loans could save you thousands. And for a limited time, apply through this page and you can enjoy an additional 0.250% student loan rate discount2 exclusively available to you through SoFi at Work. Offer good from 8/15/25 through 11/15/25.


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Why choose SoFi?

Since 2011, we’ve helped over 515,000 members refinance their student loan debt. Here’s just a bit of what they enjoy:

  • Serious savings.
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    You could save thousands with a lower interest rate and no fees required.

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    Access SoFi Travel benefits3, our debt summary tool, rewards points to pay toward loans4, and more.

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Real stories from real grads.

550,000+
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$47 billion+
In student loans refinanced

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4.3/5 star rating based on 9,668 reviews as of July 7, 2025. See trustpilot.com/review/sofi.com for more info.

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How refinancing student loans works at SoFi.

First, we’ll see if you qualify.

You can see some basic eligibility criteria for different loan types. Plus, we’ll consider other factors like your financial history, credit score, and monthly income versus expenses.

Then, you pick a loan with a competitive interest rate.

If you’re approved, you can select from flexible terms that could lower your interest or monthly payments. All with no fees required.

Don’t forget to get a discount.

For example, you could get a 0.25% interest rate discount by enrolling in autopay.1


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FAQs


Who should refinance their student loans?

Student loan refinancing is a great solution for working graduates who have high-interest, unsubsidized Direct Loans, Graduate PLUS loans, and/or private student loans. Federal student loans do carry some special benefits, for example, public service loan forgiveness and economic hardship programs, that may not be accessible to you after you refinance. Check out this blog post that provides more information: When to Consolidate Federal and Private Loans by Refinancing. Or, call us at 855-456-SOFI (7634) for a free consultation about your particular situation.



Is it worth it to refinance student loan?

The answer to this question depends on your specific financial situation. However, student loan refinancing may be a good option if you can qualify for a lower interest rate and/or a shorter repayment period. By reducing your rate and getting a lower monthly payment term, you’ll owe less interest over the life of the loan and save money in the long run.



Can I refinance both federal and private student loans?

Yes, SoFi will consolidate all qualified education loans.



Am I a good candidate to refinance my student loans with SoFi?

SoFi aims to revolutionize financial services—ultimately improving the system for everyone. Today, we’re able to offer significant savings and flexibility to US citizens or permanent residents who have graduated from a selection of Title IV accredited university or graduate programs, are employed, have a sufficient income from other sources, or hold a job offer with a start date within 90 days, have a responsible financial history, and a strong monthly cash flow.



What is the difference between consolidating and refinancing student loans?

Student loan consolidation is when you combine multiple loans into one single loan. Student loan refinancing, on the other hand, is when you get a new loan at a new interest rate and/or a new term. You can refinance both federal and private loans. Learn more here.


What’s the difference between fixed and variable rate loans?

Fixed rate loans are loans that have an interest rate that does not change over the life of a loan, which means you pay the same amount each month. It also means you know with certainty the total interest that you’ll pay over the life of the loan. Fixed rate is a general term that can apply to different types of loans with a variety of uses, including student loans, mortgages, auto loans, and unsecured personal loans.

Variable rate loans are loans that have an interest rate that will fluctuate over time in line with prevailing interest rates. Sometimes they are also known as floating-rate loans.

Find more info on Fixed vs. Variable Rate Loans.




Where can I find more information about student loans in general?

Deciding how to best handle your student loan refinancing can be an intimidating process. That’s why we’ve put together our Student Loan Help Center to give you guidance on existing student loan payments, refinancing, budgeting, and common terminology so you can feel more confident in your journey to becoming debt free.



How will applying impact my credit score?

To check the rates and terms you qualify for, SoFi conducts a soft credit pull that will not affect your credit score. However, if you choose a product and continue your application, we will request your full credit report from one or more consumer reporting agencies, which is considered a hard credit pull. Learn more here.



What are the differences in refinancing federal vs. private loans?

When you refinance your federal student loans, you’ll have a new private loan, and private loans are not eligible for federal programs and benefits, but it could be a good option if your goal is to lower your monthly payments or get a lower rate. Once federal loans are refinanced into private loans, they can’t be converted back, so it’s important you consider all your options. Learn more here.



What’s the difference between an APR and an interest rate?

Your interest rate includes the interest percentage you will be charged for taking a loan out, accrued on a daily basis, and does not include any other fees. An APR is the sum of the interest rate plus extra fees and expressed as a percentage.


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