Running your own business can be an appealing prospect. Working for yourself comes with a number of benefits, from setting your own schedule to seeing your income grow along with your business.
But how do you decide on the best type of business for you? The good news is that, while having a passion project is great, you can pursue your entrepreneurial dreams even if you don’t have a specific obsession youâre pursuing. There are many different kinds of businesses that can be both enjoyable and profitable to run.
Explore several different types of lucrative business ideas to find the one that fits your skillset and workstyle.
Key Points
⢠Starting a business may provide benefits like flexible schedules and income growth, with many profitable options available even if youâre not driven by a specific passion or obsession.
⢠Typically, profitability can occur when revenue exceeds operating costs.
⢠Service-based businesses can generate recurring income through repeat customers and can be some of the best businesses to buy or start.
⢠Online businesses require minimal startup costs, potentially needing only laptops, internet connections, and websites.
⢠Low-investment business ideas like vehicle detailing, reselling, carpet cleaning, landscaping, and senior home companionship allow entrepreneurs to start without substantial upfront capital.
What Makes a Business Profitable
When your business is profitable, its revenue (meaning its gross proceeds) is higher than what you have to pay to run it, including operating costs, employee salaries, inventory, rent, and more. There are three types of profit that businesses may track:
• Gross profit: Revenue left after subtracting the cost of goods sold (COGS)
• Operating profit: This profit subtracts even more expenses from revenue, including operating expenses, depreciation, and amortization, as well as COGS.
• Net profit: This number gives you the amount of profit after all business expenses are deducted.
It’s important to measure your business’s profitability regularly, both on an ongoing basis (like monthly or quarterly) as well as at the end of each year. This can help you assess the health of your company and let you know if you should make any changes to your business plan.
Factors That Affect Business Profitability
There are many things that can impact your companyâs profitability. Here are a few of the most common ones you’ll come across when youâre considering the best business to buy.
• Operations: Both expenses and efficiency can impact business profitability. Increase your bottom line with helpful technology, streamlined processes, and employee efficiencies.
• Pricing structure: It’s important to strike a balance between being competitive and still maintaining profit margins that work for your business.
• Market: Not everything is in your control when it comes to profitability. There are also external factors to take into account, like the economy and taxes.
The cost of financing also affects how much revenue stays in your business. Before borrowing any funds, either to buy or operate a company, consider using a business loan calculator to estimate your monthly payment and the total cost of the loan.
Most Profitable Service-Based Businesses
Starting a small business that offers a service is often profitable because you can receive recurring income by repeatedly selling your service to the same customer base. Thatâs also why a service-based company may be the best business to buy, too. Some common types of service-based businesses are:
• Pest control services
• Barbershop/hair salon
• Pet boarding and grooming services
• Personal training
• House cleaning
Most Profitable Online Businesses
Online companies can be some of the most profitable businesses because the startup costs are often relatively small compared to brick-and-mortar models. You may be able to get started with as little as a laptop, a WiFi connection, and a website builder. Once you begin bringing in clients, get started on opening a business checking account, and you’re good to go. Online businesses include:
• Graphic design
• Virtual assistant
• Social media marketing
• Freelance writing
Most Profitable Small Businesses to Start From Home
It’s entirely possible to launch a successful business from the comfort of your own home, even with minimal specialized skills. Options include:
• Dog walking
• Bookkeeping
• E-commerce
• Dropshipping
• Handmade goods
Most Profitable Low-Investment Business Ideas
Make your entrepreneurial dreams come true even without a cash flow loan or other type of small business financing. Below are some ideas that don’t require a lot of upfront funds.
• Vehicle detailing
• Reselling
• Carpet cleaning
• Landscaping
• Senior home companion
Most Profitable Franchises
Typically it takes a substantial amount of capital to get a franchise started, whether you pay with cash or a startup business loan. If youâre interested in a franchise, here are some of the most profitable business types.
• Automotive maintenance and repairs
• E-commerce/digital services
• Education and tutoring services
• Fast-casual and quick-service restaurants
• Fitness/wellness services
• Home services (landscaping, cleaning, home improvements)
• Pet care services (grooming, walking, daycare)
• Senior care and healthcare support services
How To Choose a Profitable Business Idea
What’s the best business to purchase or start for someone in your situation? Follow these guidelines to start your selection process.
Consider your interests: It’s hard to sustain an entrepreneurial lifestyle if you’re not excited about the work you do. So don’t try to force an industry that doesn’t fit your skillsets or really appeal to you. Instead, pick something you’ll enjoy doing day after day.
Determine your ideal business model: Everyone has their own goals for starting a business. Maybe you want to work from home to spend more time with family. Or maybe you have a product idea you can’t wait to launch in person. Choose a business that works for your lifestyle goals as well as your interests.
Create a business plan: Once you’ve narrowed down your list of potential business ideas, it’s time to research the market. A business plan can help you determine what steps it will take to launch and maintain your new company. Be sure to include challenges and opportunities you’re likely to come across on your journey.
Estimate your upfront costs: The final step for choosing a profitable business is to estimate the costs and figure out how you’ll pay for them. Maybe you have enough savings to dip into or maybe youâll want to apply for a small business credit card. Just be realistic with your budget and plan for unexpected costs.
Recommended: Equipment Financing
Tips for Maximizing Profit Margins
Profitability isnât just one and done. Once youâve found the best business to purchase â or youâve got your brand-new business up and running â make sure you’re constantly tracking your profit margins (the difference between your companyâs revenue and its costs of operation, expressed as a percentage) and identifying ways to improve your bottom line.
• Increase revenue: Offer new services or complimentary products to existing customers.
• Scale back: You don’t need to keep underperforming services or products. Regularly assess what’s working and what’s not.
• Review your expenses: It’s easy for business budgets to creep up, especially as your company grows. But be sure to analyze your costs regularly and cut back on what you don’t need. It’s a quick and easy way to boost your profit margins.
Common Mistakes That Hurt Profitability
One major issue that impacts profitability for many companies is operating the business without a plan. You need both short-term and long-term goals in order to have a clear understanding of what success will look like for you in terms of both revenue and profitability.
In addition to tracking your goals, make sure you track your finances as well. Reviewing revenue and expenses every month gives you full transparency into how well your company is performing. If you’re churning through cash without seeing revenue improvement, it may be time to adjust the companyâs course.
Recommended: Business Line of Credit
The Takeaway
No matter what route you take, a small business loan may help you achieve your goals and reach profitability faster. Fortunately, there are a variety of loans on the market to help with each stage of your business, whether it’s during its inception or as you scale for long-term growth.
If youâre seeking financing for your business, SoFi is here to support you. On SoFiâs marketplace, you can shop and compare financing options for your business in minutes.
FAQ
What are the most profitable small businesses?
When youâre looking for the most profitable small business to run, a lot depends on your lifestyle, schedule, and interests. Dog walking, bookkeeping, and drop shipping are good low-investment options for a service-based business that you can fit around other obligations until you decide to scale. Alternatively, if you have access to capital, buying into a franchise may be a smart move.
What businesses make money the fastest?
If you need to make money quickly, you can look for a business that has low startup costs that meets an ongoing demand. This could be something as simple as junk removal, lawn care, or flipping products on Facebook.
What is the most profitable business to start with little money?
The key to having a profitable business is to determine what people need and are willing to pay for. Service-based companies often have low investment costs but the kind that will work for you depends on your market and what you’re willing to do. Some potentially lucrative business ideas: If there are laundromats near you, you could consider offering a traveling laundry service. Alternatively, you could walk or watch people’s pets.
How can I calculate my businessâs profit margin?
To calculate your profit margin, determine your company’s expenses and subtract them from your revenue. For example, if you’re selling scarves, subtract the cost of the goods sold and your operating expenses from your total revenue â the percentage of difference between that number and your revenue is your profit margin. For instance, if your profit margin is 25%, youâve netted $0.25 for every dollar that came into your company.
What industries have the highest profit potential?
Industries that are scalable tend to have the highest profit potential. If you are drawn toward a specific niche, ask yourself how it could grow year to year. If you’re unable to answer that question, you may want to consider something else.
Photo credit: iStock/damircudic
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