This Startup Wants to Make Returns Cheaper and Greener

By: Anneken Tappe · January 12, 2024 · Reading Time: 2 minutes

Raising the Bar

As the popularity of online shopping grows, so do the standards for delivery and returns — the former is expected to be lightning fast, and the latter simple as can be.

However, the sheer volume of shipments makes doing so tricky. In 2023, customers returned more than $700 billion worth of goods. While major retailers like Amazon (AMZN) have adapted their services to meet this demand, not all companies have been able to. Now a startup wants to help change that.

Startup Sways Investors

Sway, formerly known as Returnmates, secured $19.5 million in Series A funding, bringing its total raised to $25.6 million. The LA-based startup plans to use the funds to make the delivery and return process more convenient, affordable, and environmentally friendly.

Sway enables companies to make next-day and two-day deliveries and consumers to make returns from their doorstep. Its model uses a two-way communication platform and network of drivers to reduce retailer costs and simplify the customer experience. This allows shoppers a 30-minute window to make multiple returns, sans labels, repackaging, or post office lines.

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