The feet of a groom in formal black shoes are shown next to the hem of a wedding gown.

Joint vs. Separate Bank Accounts: What’s Best for Couples?

If you’re newly married — or about to tie the knot — you may be debating whether to combine your finances in a joint account or keep them separate. Both approaches have their benefits: Sharing an account can make it easier to pay bills and save for the things you’re working toward together. Keeping separate accounts, on the other hand, gives each of you more independence and privacy, and could help avoid arguments if your spending styles don’t match. So what’s the best setup?

The answer depends on your relationship, financial habits, and future goals. Here’s a closer look at the pros and cons of joint vs separate accounts to help you figure out what makes the most sense for you both.

Key Points

•  Joint accounts simplify bill paying and foster financial cooperation.

•  Potential for conflict and complexity in breakups are downsides of joint accounts.

•  Separate accounts allow partners to maintain financial autonomy and privacy.

•  Lack of transparency and less flexibility in emergencies are downsides of separate accounts.

•  A hybrid approach offers a balance of shared responsibility and independence.

🛈 At this time, SoFi only offers joint accounts for members 18 years old and above.

What Is a Joint Bank Account?

A joint bank account is a checking or savings account owned by two or more people. Each owner can view balances, deposit money, withdraw funds, write checks, or use a debit card linked to the account.

Joint accounts are often used to simplify shared financial responsibilities. For example, couples might deposit their paychecks into one checking account and use it to pay rent, utilities, groceries, and other bills. Since both partners can see account activity, it also provides full transparency into how money is being managed.

While joint accounts can symbolize partnership and trust, they also require open communication and mutual agreement about spending habits. Without that, combining bank accounts may lead to conflict rather than convenience.

Curious about how many couples have joint bank accounts? According to the U.S. Census Bureau’s most recent data, almost a quarter of couples don’t have joint accounts vs. 15% not having them in 1996.

The Case for a Joint Bank Account

For many couples, opening a joint account feels like a natural step, especially after marriage. In SoFi’s 2024 Love & Money survey (which included 600 adults who have been married less than one year), a full 62% of newlyweds said they share a joint bank account.

When used effectively, joint accounts can streamline budgeting, improve accountability, and reduce stress about dividing bills. Pooling resources also reinforces the idea of working as a team toward shared financial goals. But like any financial tool, joint bank accounts aren’t without risks.

Pros and Cons of Joint Accounts

Here’s a look at the upsides and downsides of shared accounts.

Pros:
First, the benefits of joint accounts:

•   Simplified bill paying: Instead of juggling multiple transfers or splitting costs manually, a joint account allows both partners to contribute to household expenses from one central place. A 2024 SoFi survey of couples who live together (and plan to wed in the next three years) found that 28% share a joint bank account before marriage.

•   Transparency and trust: Since both partners are able to see deposits and withdrawals, joint accounts offer transparency in a couple’s shared financial life. This openness can strengthen trust.

•   Team-oriented money management: If you open and both contribute to an interest-earning joint savings account, you can work towards shared goals — like buying a home, starting a family, or saving for vacations — as a team. You can also track progress together.

•   Emergency flexibility: If one partner becomes ill, incapacitated, or passes away, the other has immediate access to the funds.

Cons:
Next, the potential disadvantages of joint accounts:

•   Loss of independence: Some people may feel less autonomy when every transaction is visible to their partner, especially for personal purchases.

•   Potential for conflict: Transparency in spending and saving could lead to conflict if both partners don’t agree on budgeting and spending priorities. If one person is a saver and the other is a spender, tension may rise.

•   Liability issues: If one partner mismanages money, the other suffers the consequences. For example, if one account owner overdraws the account or writes a bad check, both owners are equally responsible for the fees and resolving any overdrafts.

•   Complexity in breakups: If the relationship ends, dividing money in a joint account can become emotionally and legally complicated.

The Case for Separate Bank Accounts

Some couples prefer financial independence and autonomy, choosing to keep their money separate even while sharing household expenses. In this setup, each partner maintains their own checking and savings accounts, with no joint ownership. In SoFi’s newlywed survey, 35% of couples said they only maintain separate bank accounts and choose not to pool any funds.

This approach can be especially appealing to couples with very different incomes, spending habits, or debt histories. By separating finances, each partner retains control over their money and avoids potential resentment over differences in how it’s managed.

Pros and Cons of Separate Accounts

Keeping accounts separate could be an option for couples. Here are the upsides and downsides of doing so.

Pros:
These are the benefits of separate accounts:

•   Financial independence: Each partner can make purchases without oversight or judgment, giving them a sense of autonomy.

•   Protection from debt: If you live in a community property state and one spouse has debt, a creditor can go after joint funds. Keeping accounts separate can shield the other spouse from liability.

•   Reduced conflict over spending: Since each person manages their own money, having separate accounts can minimize disagreements about discretionary purchases.

•   Flexibility in contributions: Couples can contribute proportionally to shared expenses based on income rather than splitting everything 50/50.

Cons:
Here are the disadvantages of separate accounts for couples:

•   Less transparency: With separate accounts, it can be harder to track how money is being managed. There is also potential for secrecy and mistrust.

•   More work to manage shared expenses: Couples need a system for splitting monthly bills, whether through regular transfers, payment apps, or rotating responsibility.

•   Missed opportunities for unity: Keeping money entirely separate may feel at odds with building a shared financial life, especially for couples working toward joint goals.

•   Challenges in emergencies: If one partner becomes incapacitated, the other may struggle to access needed funds.

The Hybrid Option: A “Yours, Mine, and Ours” Approach

For many couples, the best solution is a hybrid system that includes both joint and separate accounts. In SoFi’s newlywed survey, 42% of married couples reported having a mix of joint and individual accounts.

This “yours, mine, and ours” method involves maintaining a joint account for shared expenses while also keeping individual accounts for personal spending. For example, both partners might deposit a set amount or percentage of their income into the joint account each month to cover housing, utilities, groceries, and savings goals. The rest of their income remains in separate accounts for discretionary purchases, hobbies, or personal financial goals.

This approach provides the transparency and teamwork benefits of a joint account while also allowing for financial independence. It can also reduce arguments over personal spending since each person retains their own discretionary funds.

Types of Bank Accounts Held Between Newlyweds
Source: SoFi’s 2024 Love & Money newlywed survey

How to Decide What’s Right for Your Relationship

Deciding between joint, separate, or hybrid accounts isn’t about following a one-size-fits-all rule. The “right” choice depends on your financial history, habits, values, and long-term goals. Here are some key conversations to have before making a decision:

Discuss Your Financial Habits, History, & Current Debt

Start by sharing your financial background openly. Do you have student loans, credit card debt, or a history of overdrafts? Are you a natural saver, or do you prefer to spend on experiences? Ask your partner to answer the same questions. Honest discussions about past mistakes, strengths, and weaknesses can help set realistic expectations.

If one partner carries significant debt, a joint account might create tension or unfair responsibility. In such cases, separate or hybrid accounts may work better until debts are under control.

Align on Your Short and Long-Term Goals

Next, talk about what you’re working toward together. Are you saving for a house or family? Do you want to retire early or prioritize travel? Your financial goals will influence whether pooling money makes sense.

Couples with highly aligned goals often find joint accounts useful, while those with divergent goals may prefer more independence. Even in a hybrid setup, it’s important to agree on how much money goes toward shared versus personal objectives.

Decide How to Handle Bills and Shared Expenses

Finally, you’ll want to discuss the practical side of managing day-to-day expenses. Options include:

•   Full joint account: Both paychecks go into a joint account, and all bills come out of it.

•   Separate accounts: Each partner pays specific bills from their own accounts.

•   Hybrid approach with a 50/50 split: Each partner keeps their own account and contributes an equal amount to a joint fund for shared expenses.

•   Hybrid approach with proportional contributions: Partners maintain separate accounts and contribute to a joint account based on income percentage. For instance, if one earns 60% of the household income and the other earns 40%, contributions can be split accordingly.

Agreeing on a fair system can prevent resentment and help ensure both partners feel invested in household responsibilities.

The Takeaway

There’s no universal answer to whether couples should choose joint or separate bank accounts or take a hybrid approach. What matters most is that your financial arrangement reflects your relationship values, encourages transparency, and minimizes stress.

If you and your partner choose to pool at least some of your funds in a joint account, see what SoFi has to offer.

When you sign up for a joint SoFi Checking and Savings account with direct deposit, you’ll get a competitive annual percentage yield (APY), pay zero account fees, and enjoy an array of rewards, such as access to the Allpoint Network of 55,000+ fee-free ATMs globally. Qualifying accounts can even access their paycheck up to two days early.

Interested in opening an online bank account? When you sign up for a SoFi Checking and Savings account with eligible direct deposit, you’ll get a competitive annual percentage yield (APY), pay zero account fees, and enjoy an array of rewards, such as access to the Allpoint Network of 55,000+ fee-free ATMs globally. Qualifying accounts can even access their paycheck up to two days early.


Better banking is here with SoFi, NerdWallet’s 2024 winner for Best Checking Account Overall.* Enjoy 3.30% APY on SoFi Checking and Savings with eligible direct deposit.

FAQ

What percentage of married couples have separate bank accounts?

According to SoFi’s 2024 Love & Money Survey (which included 600 adults who have been married less than one year), 82% of newlyweds maintain separate bank accounts, either exclusively or alongside a joint account. Many couples choose to maintain separate accounts to avoid conflicts over spending and/or maintain autonomy while still contributing to shared goals. However, others prefer joint accounts for ease of bill payments and household expenses, and will often blend the two approaches for balance and flexibility.

How do you split bills with separate accounts?

Couples with separate accounts typically split bills in a way that feels fair and manageable. Common methods include dividing expenses 50/50, assigning specific bills to each partner, or splitting costs based on income percentage (e.g., one pays 60% and the other 40%). Many use apps or spreadsheets to track shared spending and transfers.

Another option is to maintain a joint account for household expenses, while keeping personal accounts for individual purchases. This provides transparency as well as some financial independence.

What happens to a joint account if one person passes away?

In most cases, joint bank accounts are set up with rights of survivorship. This means the money bypasses probate and the surviving account holder automatically becomes the sole owner of the funds.

When a joint account holder passes away, the surviving account holder typically needs to present a death certificate to the bank. They may then have the opportunity to remove the deceased account owner from the account or close the joint account and open a new individual account.

Can a joint account impact my credit score?

A joint bank account itself does not directly affect your credit score, since checking and savings accounts aren’t reported to credit bureaus. However, lenders will often use information about your checking, savings, and assets to determine whether you have the capacity to take on more debt.

In addition, bounced checks, involuntary account closures, and other problems with bank accounts are reported to ChexSystems, a consumer reporting agency for banking. If you end up with negative information on your ChexSystems report due to a problem with a joint account, you may have difficulty opening new accounts.

Can we open a joint account before we get married?

Yes, you can open a joint account before marriage, as banks generally don’t require couples to be legally married. Both account holders must provide valid identification and agree to equal access to the funds. This option is popular for engaged or cohabiting couples who want to manage shared expenses like rent, utilities, or travel. However, since both parties have full access to the funds in a joint account, trust and clear communication are crucial. It’s wise for partners to discuss expectations before opening an account together.


SoFi Checking and Savings is offered through SoFi Bank, N.A. Member FDIC. The SoFi® Bank Debit Mastercard® is issued by SoFi Bank, N.A., pursuant to license by Mastercard International Incorporated and can be used everywhere Mastercard is accepted. Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated.

Annual percentage yield (APY) is variable and subject to change at any time. Rates are current as of 12/23/25. There is no minimum balance requirement. Fees may reduce earnings. Additional rates and information can be found at https://www.sofi.com/legal/banking-rate-sheet

Eligible Direct Deposit means a recurring deposit of regular income to an account holder’s SoFi Checking or Savings account, including payroll, pension, or government benefit payments (e.g., Social Security), made by the account holder’s employer, payroll or benefits provider or government agency (“Eligible Direct Deposit”) via the Automated Clearing House (“ACH”) Network every 31 calendar days.

Although we do our best to recognize all Eligible Direct Deposits, a small number of employers, payroll providers, benefits providers, or government agencies do not designate payments as direct deposit. To ensure you're earning the APY for account holders with Eligible Direct Deposit, we encourage you to check your APY Details page the day after your Eligible Direct Deposit posts to your SoFi account. If your APY is not showing as the APY for account holders with Eligible Direct Deposit, contact us at 855-456-7634 with the details of your Eligible Direct Deposit. As long as SoFi Bank can validate those details, you will start earning the APY for account holders with Eligible Direct Deposit from the date you contact SoFi for the next 31 calendar days. You will also be eligible for the APY for account holders with Eligible Direct Deposit on future Eligible Direct Deposits, as long as SoFi Bank can validate them.

Deposits that are not from an employer, payroll, or benefits provider or government agency, including but not limited to check deposits, peer-to-peer transfers (e.g., transfers from PayPal, Venmo, Wise, etc.), merchant transactions (e.g., transactions from PayPal, Stripe, Square, etc.), and bank ACH funds transfers and wire transfers from external accounts, or are non-recurring in nature (e.g., IRS tax refunds), do not constitute Eligible Direct Deposit activity. There is no minimum Eligible Direct Deposit amount required to qualify for the stated interest rate. SoFi Bank shall, in its sole discretion, assess each account holder's Eligible Direct Deposit activity to determine the applicability of rates and may request additional documentation for verification of eligibility.

See additional details at https://www.sofi.com/legal/banking-rate-sheet.

*Awards or rankings from NerdWallet are not indicative of future success or results. This award and its ratings are independently determined and awarded by their respective publications.

We do not charge any account, service or maintenance fees for SoFi Checking and Savings. We do charge a transaction fee to process each outgoing wire transfer. SoFi does not charge a fee for incoming wire transfers, however the sending bank may charge a fee. Our fee policy is subject to change at any time. See the SoFi Bank Fee Sheet for details at sofi.com/legal/banking-fees/.
^Early access to direct deposit funds is based on the timing in which we receive notice of impending payment from the Federal Reserve, which is typically up to two days before the scheduled payment date, but may vary.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Third-Party Brand Mentions: No brands, products, or companies mentioned are affiliated with SoFi, nor do they endorse or sponsor this article. Third-party trademarks referenced herein are property of their respective owners.

Third Party Trademarks: Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®

SOBNK-Q425-015

Read more
Pills scattered on a white surface form a dollar sign in the center, suggesting the theme of pharmacist salaries.

How Much Does a Pharmacist Make in a Year?

If you’re exploring career options, pharmacy might have popped up on your radar — and for good reason. Not only can pharmacists command a good salary, they also have job security, as the pharmaceutical industry is one that won’t vanish any time soon.

That said, how much does a pharmacist make? Is it worth all the trouble of going through pharmacy school to become one? Let’s find out.

Key Points

•   Entry-level pharmacists earn an average of $61 per hour, or $126,701 per year.

•   The mean hourly wage for pharmacists is $65.97, translating to $137,210 per year.

•   Pharmacist salaries vary by state, with California offering the highest mean annual salary at $162,110.

•   Pharmacists can choose from various roles, including staff pharmacist, pharmacy manager, and clinical pharmacist, each with different responsibilities and salary ranges.

•   While being a pharmacist is rewarding, it requires significant education and training, typically six years after high school, and can involve long hours and variable schedules.

What Are Pharmacists?

You’ve likely picked up a prescription or two at a pharmacy, but maybe you didn’t give any thought to the person behind the counter. This individual is your local pharmacist, and it’s their job to prepare and dispense prescription medications.

Check your score with SoFi Insights

Track your credit score for free. Sign up and get $10.*


Pharmacist Job Responsibility Examples

In addition to doling out prescription drugs, pharmacists also consult with patients, provide instructions for how to take medications, and help patients find low-cost medications. Some also give health screenings and immunizations.

Keep in mind, a pharmacist often needs to be outgoing, since their work involves speaking with patients throughout the day. If that’s not your personality, you may want to look into jobs for introverts.

💡 Quick Tip: We love a good spreadsheet, but not everyone feels the same. An online budget planner can give you the same insight into your budgeting and spending at a glance, without the extra effort.

How Much Is a Starting Pharmacist Salary?

As with most professions, pharmacists tend to earn more money as they gain more experience. But what is a good entry-level salary for pharmacists?

An entry-level pharmacist generally earns, on average, about $61 per hour. That’s $126,701 per year.

Of course, how much you can actually earn depends on where you live, what your duties are, and whether you work for an independent pharmacy or a chain. It can also help to research the highest-paying jobs by state.

Recommended: Is a $100,000 Salary Good?

What Is the Average Salary for a Pharmacist?

Now that you’ve seen what starting salaries are for pharmacists, let’s address the next question: How much money does a more experienced pharmacist make?

Generally speaking, pharmacists are usually paid by the hour. As of 2024, the mean wage for a pharmacist in the US is $65.97 per hour, according to the Bureau of Labor Statistics. That adds up to $137,210 per year.

What Is the Average Pharmacist Salary by State for 2024?

The amount you make will depend on where you live, among other factors. Here’s a look at the mean annual pharmacist salaries by state, according to May 2024 data from the Bureau of Labor Statistics.

State Salary
Alabama $129,100
Alaska $158,430
Arizona $136,410
Arkansas $132,090
California $162,110
Colorado $145,690
Connecticut $134,610
Delaware $138,860
District of Columbia $136,920
Florida $129,460
Georgia $130,430
Guam $118,170
Hawaii $147,650
Idaho $132,460
Illinois $136,050
Indiana $133,700
Iowa $131,150
Kansas $130,770
Kentucky $130,990
Louisiana $125,450
Maine $136,010
Maryland $136,210
Massachusetts $133,640
Michigan $129,620
Minnesota $147,880
Mississippi $127,530
Missouri $136,170
Montana $135,130
Nebraska $127,300
Nevada $133,320
New Hampshire $140,440
New Jersey $134,360
New Mexico $135,670
New York $136,020
North Carolina $134,030
North Dakota $125,790
Ohio $127,400
Oklahoma $127,050
Oregon $156,160
Pennsylvania $133,720
Puerto Rico $98,290
Rhode Island $120,170
South Carolina $135,720
South Dakota $137,460
Tennessee $125,850
Texas $134,880
Utah $131,280
Vermont $135,880
Virgin Islands $126,140
Virginia $137,920
Washington $154,860
West Virginia $125,530
Wisconsin $141,090
Wyoming $138,330

Recommended: Pros and Cons of Raising the Minimum Wage

Pharmacist Job Considerations for Pay & Benefits

Where you live is one factor that can determine how much you earn as a pharmacist. Your on-the-job responsibilities may also play a role. For example, there are different job titles, and each has its own set of responsibilities, requirements, and salary ranges. Examples include:

•  Staff pharmacist

•  Pharmacy specialist

•  Clinical pharmacist

•  Pharmacy manager

•  Director of pharmacy

Some pharmacists may have roles and responsibilities beyond filling prescriptions, such as offering immunizations and health screenings. Some may be in charge of hiring and managing other employees. Some may work in traditional pharmacies, while others may work for companies focusing on chemotherapy, nuclear pharmacy, or long-term care.

Recommended: 25 High-Paying Trade Jobs in Demand

Pros and Cons of Pharmacist Salary

While being a pharmacist can be a rewarding job, there are potential drawbacks to keep in mind. Let’s look at some pros and cons.

Pros of Being a Pharmacist

Naturally, the competitive pay pharmacists often earn may be one reason to consider this career path. Because many pharmacists get paid by the hour, they’ll be compensated fairly for their time even if they work more than 40 hours a week.

Another perk is that you may have a flexible schedule that allows you to work part-time or during certain hours. There could even be opportunities to work remotely, which may be useful if you’re working in a rural area.

You might also be able to open your own pharmacy instead of working for someone else. This brings freedom and flexibility to you as a business owner.

Finally, you’ll be a valuable member of your community, since it’s your job to help people on their path to wellness.

Cons of Becoming a Pharmacist

If becoming a pharmacist was easy, everyone would do it! For starters, you’ll need to have about six years of education after high school. And the cost of pharmacy school can range anywhere from $34,000 to $43,000 a year for an in-state public college, or up to $92,000 a year for a private school.

Depending on your financial situation, this could require you to tap into savings or take out student loans. (Creating a budget while you’re in school or just starting out can help you keep track of where your money is going. A money tracker app can help make the job easier.)

Another possible drawback? Some pharmacies may not guarantee a certain number of hours a week, and in that case, being paid hourly may not come with the big paycheck you’d expect.

Also keep in mind that on the other hand, some pharmacists work long hours, which can have a negative impact on your health and mental wellbeing.

💡 Quick Tip: Income, expenses, and life circumstances can change. Consider reviewing your budget a few times a year and making any adjustments if needed.

The Takeaway

If you’re looking for a rewarding and potentially lucrative job, becoming a pharmacist might fit the bill. You’ll help your local community get healthier, and depending on where you live and your level of experience, you could earn a good salary, too.

Take control of your finances with SoFi. With our financial insights and credit score monitoring tools, you can view all of your accounts in one convenient dashboard. From there, you can see your various balances, spending breakdowns, and credit score. Plus you can easily set up budgets and discover valuable financial insights — all at no cost.

With SoFi, you can keep tabs on how your money comes and goes.

FAQ

What is the highest pharmacist salary?

The state where pharmacists tend to earn the most is California. The mean annual income of a pharmacist there is $162,110.

Is it hard to be hired as a pharmacist?

Becoming a pharmacist requires six years of education after high school. The workload is challenging, and pharmacies looking to hire generally have high expectations of applicants.

What is a pharmacist’s salary in NY?

The mean annual salary for a pharmacist in New York is $136,020, according to the Bureau of Labor Statistics. However, salaries can vary considerably by region, experience, and level of responsibility.


Photo credit: iStock/ADragan

SoFi Relay offers users the ability to connect both SoFi accounts and external accounts using Plaid, Inc.’s service. When you use the service to connect an account, you authorize SoFi to obtain account information from any external accounts as set forth in SoFi’s Terms of Use. Based on your consent SoFi will also automatically provide some financial data received from the credit bureau for your visibility, without the need of you connecting additional accounts. SoFi assumes no responsibility for the timeliness, accuracy, deletion, non-delivery or failure to store any user data, loss of user data, communications, or personalization settings. You shall confirm the accuracy of Plaid data through sources independent of SoFi. The credit score is a VantageScore® based on TransUnion® (the “Processing Agent”) data.

*Terms and conditions apply. This offer is only available to new SoFi users without existing SoFi accounts. It is non-transferable. One offer per person. To receive the rewards points offer, you must successfully complete setting up Credit Score Monitoring. Rewards points may only be redeemed towards active SoFi accounts, such as your SoFi Checking or Savings account, subject to program terms that may be found here: SoFi Member Rewards Terms and Conditions. SoFi reserves the right to modify or discontinue this offer at any time without notice.

Non affiliation: SoFi isn’t affiliated with any of the companies highlighted in this article.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Third-Party Brand Mentions: No brands, products, or companies mentioned are affiliated with SoFi, nor do they endorse or sponsor this article. Third-party trademarks referenced herein are property of their respective owners.

SORL-Q425-009

Read more
A grocery cart filled with food sits on an upward staircase, next to a large, jagged red arrow pointing up.

What Is Shrinkflation?

Shrinkflation is the practice of reducing the size or amount of a product in a given package while maintaining the same sticker price. It is a hidden form of inflation that allows companies to boost or protect their profit margins, particularly when facing rising production costs. For consumers, it means they are effectively paying more for less. According to a LendingTree analysis of nearly 100 household products from 2019 to 2024, a third have shrunk in size.

Shrinkflation relies on the fact that shoppers are more likely to pick up on a direct price increase than a subtle reduction in a product’s size. However, shrinkflation contributes to overall inflation. To keep your grocery bills from escalating, it’s important to understand how to spot and avoid being deceived by shrinkflation.

Key Points

•   Shrinkflation involves reducing product size while maintaining or increasing price.

•   Companies use shrinkflation to protect profit margins against rising costs.

•   Shrinkflation is generally legal but can be deceptive to consumers.

•   Tips to spot shrinkflation include checking receipts and unit prices.

•   Shrinkflation has been ongoing for at least a decade, with recent spikes.

Why Does Shrinkflation Happen?

First, let’s take a step backwards. Why is it called “shrinkflation” anyway?

When companies shrink their products and thereby inflate the price, that’s shrinkflation. For instance, perhaps you notice that the 14-ounce bag of pretzels you used to buy is now 12 ounces…while the price has stayed the same.

Once you understand how it works, it’s pretty easy to understand why companies shrinkflate their products, as sneaky a tactic as it is. By offering less of their product at the same (or even a higher price), companies can protect their profit margins.

This, in turn, can help them battle rising production costs, competition from other companies, or simply drive more profits — which, in the end, is generally the main goal of every for-profit company.

💡 Quick Tip: Help your money earn more money! Opening a bank account online often gets you higher-than-average rates.

Examples of Shrinkflation

To avoid implicating any specific brand, let’s use an imaginary example to demonstrate how shrinkflation works and how you might notice it as a consumer.

•   Say you’re at the grocery store, and you’re about to buy your favorite bottle of pomegranate juice. It’s a little pricey, but you love the taste — and besides, it’s good for you.

•   You pick up the bottle, expecting to pay $8 for your typical 16 ounces. The bottle looks the same and costs the same, but it feels different in your hand. Still, you go ahead and purchase it.

•   When you get home, you notice that the almost-empty bottle in your fridge is just a little bit bigger than the new bottle. When you look closely, you notice the new bottle actually has 14.5 ounces, not 16.

You’ve just been shrinkflated.

Increase your savings
with a limited-time APY boost.*


*Earn up to 4.00% Annual Percentage Yield (APY) on SoFi Savings with a 0.70% APY Boost (added to the 3.30% APY as of 12/23/25) for up to 6 months. Open a new SoFi Checking and Savings account and pay the $10 SoFi Plus subscription every 30 days OR receive eligible direct deposits OR qualifying deposits of $5,000 every 31 days by 1/31/26. Rates variable, subject to change. Terms apply here. SoFi Bank, N.A. Member FDIC.

Is Shrinkflation Temporary?

Shrinkflation isn’t new. According to research by the U.S. Government Accountability Office, product downsizing has been happening for over a decade. It spiked in 2015, was at its lowest during the pandemic years, and started trending up again in early 2022, amidst increasing inflation.

However, because shrinkflation usually occurs gradually, many consumers don’t even recognize it’s happening. Instead, they just slowly see their grocery bills and household expenses increase. If companies were transparent and sold the same amount of product at a higher price, you’d likely notice — and perhaps balk — while you were putting the item in your shopping cart.

With shrinkflation, companies can get a financial boost without (hopefully) triggering any consumer pushback. But careful, observant shoppers may still pick up on this sneaky business tactic.

💡 Quick Tip: Want a simple way to save more everyday? When you turn on Roundups, all of your debit card purchases are automatically rounded up to the next dollar and deposited into your online savings account.

Is Shrinkflation Illegal?

Shrinkflation is generally legal. However, more than a dozen U.S. states and territories have recently instituted laws requiring the unit price be disclosed on products. This is helpful to consumers because when a product’s size decreases but its price stays the same, the unit price increases. The unit price label makes this increase more visible, allowing consumers to identify hidden price hikes and make informed choices.

Even without widespread labelling, customers appear to be catching on. According to an April 2025 survey by CivicScience, 81% of grocery shoppers say they’ve noticed shrinkflation recently.

Recommended: 7 Tips to Managing Your Money Better

Tips for Noticing Shrinkflation

Here are some tips and tricks that can help you detect and stay ahead of shrinkflation.

1. Pay Attention to Your Receipts

Although plenty of us forego paper receipts entirely, keeping them can actually be very instructive, particularly when it comes to avoiding shrinkflation. Keeping and comparing receipts, especially for products you buy often, may help tip you off to shrinkflation more quickly than you’d otherwise notice on your own. (Plus, you may get a better picture of how much you actually spend on groceries, as opposed to how much you expect to.)

2. Make a Price-Inclusive Grocery List

If you’re really serious about beating the shrinkflation machine, grab that receipt you kept and make your next grocery list — with the approximate price you paid next to each item. That way, you’ll notice shrinkflation before it even happens as you’re about to put the item in your cart.

You can update this on a monthly basis or so to stay abreast of any shrinkflation moves, should companies roll out new, smaller-sized products for the same or a higher price.

3. Pay Attention to Price-Per-Unit When Shopping

One of the most effective ways to beat shrinkflation is to ignore the overall price of a product and focus on its unit price — the cost per ounce, pound, or item. While it may not be listed on the label, this information is typically printed on the shelf tag at the grocery store. Alternatively, you can quickly do the math yourself: Use your phone’s calculator to divide the product’s price by its quantity (for example, $3.60 /12 ounces = $0.30 per ounce). Choosing larger sizes, opting for store brands, or buying in bulk can result in a lower price per unit, which can help you spend less on food.

Should You Buy Shrinkflated Products?

Generally speaking, nobody likes to feel like they’re being deceived. But only you can decide whether or not the juice is worth the squeeze, so to speak, when it comes to buying from a company that employs this tactic.

•  If you really, really love that brand of pomegranate juice (or any other product), you may just put up with it… and adjust your budget accordingly.

•  If you strongly feel that this tactic is deceptive and it’s taking a substantial chunk out of your checking account, it may be time to find brands that don’t engage in this practice.

•  You might decide to buy generic brands, or to shop at a warehouse or wholesale club store. There, you may benefit from economies of scale — and stock up on your favorite items before their prices potentially go up.

Recommended: Passive Income Ideas to Help You Earn Money

The Takeaway

Shrinkflation is the practice of consumer goods being sold in smaller packages than in the past for the same or a higher price. In other words, your money doesn’t stretch as far. While frustrating, shrinkflation doesn’t have to significantly impact your finances. By being a vigilant shopper and adjusting your budget, you can continue to enjoy your favorite products. You can also make your money work harder by choosing a banking partner with favorable terms.

Interested in opening an online bank account? When you sign up for a SoFi Checking and Savings account with eligible direct deposit, you’ll get a competitive annual percentage yield (APY), pay zero account fees, and enjoy an array of rewards, such as access to the Allpoint Network of 55,000+ fee-free ATMs globally. Qualifying accounts can even access their paycheck up to two days early.


Better banking is here with SoFi, NerdWallet’s 2024 winner for Best Checking Account Overall.* Enjoy 3.30% APY on SoFi Checking and Savings with eligible direct deposit.

FAQ

Why is shrinkflation allowed?

Shrinkflation is allowed because it isn’t inherently illegal. There isn’t a law saying companies must disclose packaging changes, nor are manufacturers or marketers claiming they are selling the same size as before. Therefore, as long as a package of “14 oz” truly contains “14 oz,” the practice is legal, even if the consumer is getting less for their money.

What is a real life example of shrinkflation?

One real example of shrinkflation in recent years is paper towels. On average, this product went from offering 165 sheets per package to offering 147 sheets, while maintaining a price of $3.99. As a result, the cost of each sheet increased from 24 cents to 27 cents.

How do you beat shrinkflation?

You can fight shrinkflation by becoming a more vigilant shopper: focus on unit prices and net weights on labels, compare prices between different brands (especially store brands), and shop smart by buying in bulk or stocking up during sales. Other strategies include cooking from scratch and using online resources like coupon apps.


Photo credit: iStock/AlexSecret

SoFi Checking and Savings is offered through SoFi Bank, N.A. Member FDIC. The SoFi® Bank Debit Mastercard® is issued by SoFi Bank, N.A., pursuant to license by Mastercard International Incorporated and can be used everywhere Mastercard is accepted. Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated.

Annual percentage yield (APY) is variable and subject to change at any time. Rates are current as of 12/23/25. There is no minimum balance requirement. Fees may reduce earnings. Additional rates and information can be found at https://www.sofi.com/legal/banking-rate-sheet

Eligible Direct Deposit means a recurring deposit of regular income to an account holder’s SoFi Checking or Savings account, including payroll, pension, or government benefit payments (e.g., Social Security), made by the account holder’s employer, payroll or benefits provider or government agency (“Eligible Direct Deposit”) via the Automated Clearing House (“ACH”) Network every 31 calendar days.

Although we do our best to recognize all Eligible Direct Deposits, a small number of employers, payroll providers, benefits providers, or government agencies do not designate payments as direct deposit. To ensure you're earning the APY for account holders with Eligible Direct Deposit, we encourage you to check your APY Details page the day after your Eligible Direct Deposit posts to your SoFi account. If your APY is not showing as the APY for account holders with Eligible Direct Deposit, contact us at 855-456-7634 with the details of your Eligible Direct Deposit. As long as SoFi Bank can validate those details, you will start earning the APY for account holders with Eligible Direct Deposit from the date you contact SoFi for the next 31 calendar days. You will also be eligible for the APY for account holders with Eligible Direct Deposit on future Eligible Direct Deposits, as long as SoFi Bank can validate them.

Deposits that are not from an employer, payroll, or benefits provider or government agency, including but not limited to check deposits, peer-to-peer transfers (e.g., transfers from PayPal, Venmo, Wise, etc.), merchant transactions (e.g., transactions from PayPal, Stripe, Square, etc.), and bank ACH funds transfers and wire transfers from external accounts, or are non-recurring in nature (e.g., IRS tax refunds), do not constitute Eligible Direct Deposit activity. There is no minimum Eligible Direct Deposit amount required to qualify for the stated interest rate. SoFi Bank shall, in its sole discretion, assess each account holder's Eligible Direct Deposit activity to determine the applicability of rates and may request additional documentation for verification of eligibility.

See additional details at https://www.sofi.com/legal/banking-rate-sheet.

*Awards or rankings from NerdWallet are not indicative of future success or results. This award and its ratings are independently determined and awarded by their respective publications.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

We do not charge any account, service or maintenance fees for SoFi Checking and Savings. We do charge a transaction fee to process each outgoing wire transfer. SoFi does not charge a fee for incoming wire transfers, however the sending bank may charge a fee. Our fee policy is subject to change at any time. See the SoFi Bank Fee Sheet for details at sofi.com/legal/banking-fees/.
^Early access to direct deposit funds is based on the timing in which we receive notice of impending payment from the Federal Reserve, which is typically up to two days before the scheduled payment date, but may vary.

SOBNK-Q425-024

Read more
Crypto Wallets vs Crypto Exchanges: How They Compare

Crypto Exchange vs Crypto Wallet: Key Differences and How to Choose

If you’re getting started with cryptocurrency, one of the first things you’ll need to understand is the difference between a crypto exchange and a crypto wallet. At first they may seem similar since both let you handle your digital assets, but they actually serve different purposes.

A crypto exchange is an online platform where you can buy and sell cryptocurrencies. A crypto wallet is where you securely store and manage the keys needed to access your cryptocurrencies. Both exchanges and wallets are essential for navigating the crypto world, but knowing how they differ is key to keeping your assets safe. This guide explains how each works, what sets them apart, and how to choose the right platforms and tools for your needs.

Key Points

•  Exchanges enable buying and selling of cryptocurrencies, while wallets store and manage private keys.

•  Many exchanges provide wallet services as a convenience for customers.

•  Private wallets offer self-management of keys and greater control.

•  Offline wallets are generally more secure than online and custodial wallets.

•  Exchanges require identity verification, but wallets can be used anonymously, enhancing privacy.

🛈 While SoFi members may be able to buy, sell, and hold a selection of cryptocurrencies, such as Bitcoin, Solana, and Ethereum, other cryptocurrencies mentioned may not be offered by SoFi.

Why Knowing the Difference Between Crypto Wallets and Exchanges Is Essential

While the terms “crypto wallet” and “crypto exchange” are sometimes used interchangeably, they aren’t the same thing. A crypto wallet is a piece of hardware or software that enables you to access your cryptocurrencies, which are technically stored on the blockchain. Crypto exchanges, on the other hand, are online marketplaces where users can buy and sell crypto.

The idea of a crypto wallet vs. exchange can be confusing for beginners, however, because many exchanges provide wallet services to account holders — these are known as custodial wallets.

Control, Security, and Risk Management

While you can use custodial wallets (which live on an exchange) to store your crypto keys and manage your assets, the wallet itself is technically owned and controlled by the exchange. A personal crypto wallet, by contrast, puts you in charge, allowing you to store and secure your private keys independently.

Dangers of Confusing Exchanges and Wallets

Leaving assets on an exchange for long-term storage (using a custodial wallet) comes with some risks. Unlike non-custodial wallets where you control your own keys, a custodial wallet requires you to trust the exchange with the security and management of your funds. If the provider encounters technical difficulties, goes bankrupt, or restricts withdrawals, users could lose access to their assets. If the exchange gets hacked, a user’s funds could potentially be lost.

Crypto is
back at SoFi.

SoFi Crypto is the first and only national chartered bank where retail customers can buy, sell, and hold 25+ cryptocurrencies.


What Is a Crypto Exchange?

A crypto exchange is a marketplace for cryptocurrencies. It primarily serves as a platform where crypto prices are listed and people can buy and sell crypto. Many exchanges also provide their users with wallet services, though that is not their main purpose. Some exchanges also offer other financial services such as credit and debit cards and crypto-backed loans.

Core Functions and Services

The core function of a crypto exchange is to act as a marketplace for buying and selling cryptocurrencies and other digital assets. It facilitates transactions between buyers and sellers, matching orders based on price and liquidity, and typically charges a fee for these services.

Many exchanges also provide a platform where users can convert fiat currency (government-backed currency) such as the U.S. dollar to digital assets and swap one cryptocurrency for another.

Types of Exchanges

There are two main types of cryptocurrency exchanges — centralized and decentralized. Here’s a closer look at how each one works.

Centralized (CEX)

A centralized crypto exchange (CEX) is an online platform operated by a single, for-profit company that acts as an intermediary, facilitating the buying and selling of cryptocurrencies. Different CEXs work in different ways, but generally customers deposit assets into a custodial wallet managed by the exchange and submit their trading instructions. An internal order book tracks and prioritizes these requests, which are then automatically executed to settle trades and credit users’ accounts.[1]

CEXs typically offer user-friendly interfaces, strong customer support, and fiat-to-crypto exchanges, making them appealing to beginners.

Decentralized (DEX)

A decentralized exchange (DEX) is a peer-to-peer crypto trading platform that operates without a central authority or intermediary. Instead of a company managing funds and transactions, DEXs use blockchain technology and smart contracts (self-executing, automated contracts) to enable direct transactions between users.

Unlike most centralized exchanges, DEX users make transactions directly from their wallets, keeping full control of their assets. Without an intermediary, however, DEXs offer little or no customer support, which means that user mistakes can result in permanent loss of funds. In addition, DEXs typically don’t support fiat-to-crypto trades and require users to know their way around wallets, private keys, and smart contracts. As a result, they generally aren’t ideal for beginners.

How Exchanges Enable Buying and Selling

Crypto exchanges match buyers and sellers of specific assets and facilitate swaps between the two. However, there’s a lot that happens in the background to enable these transactions.

Account Creation, KYC, and Regulatory Aspects

Centralized exchanges require users to complete Know Your Customer (KYC) verification, which entails submitting ID documents to comply with anti-money laundering (AML) laws. While this adds legitimacy, it reduces anonymity.

DEX users can usually remain more anonymous. These exchanges generally do not require identity verification (KYC) or personal account creation, allowing users to transact directly from their own crypto wallets.

Exchange Fee Structures and Hidden Costs

Crypto exchanges typically charge fees for their services. They are the main way these exchanges make money and can vary significantly depending on the platform and type of transaction. Common types of fees include:[2]

•  Trading fees: These are fees charged for buying or selling cryptocurrencies (sometimes referred to as maker and taker fees).

•  Deposit fees: This is the cost of transferring funds (fiat or crypto) into your exchange account.

•  Withdrawal fees: This is a fee for transferring funds out of the exchange.

•  Network fees: These are blockchain-related fees that are not controlled by the exchange.

Security Protocols and Risks on Exchanges

Reputable exchanges will employ a variety of security features. These may include:

•  Whitelisting withdrawal addresses (this means users can only withdraw to pre-approved wallet addresses)

•  Withdrawal time delays and approval requirements

•  AI-driven transaction monitoring to flag suspicious withdrawals

•  Daily or weekly withdrawal limits

•  End-to-end encryption and secure data handling

Still, crypto exchanges remain high-profile targets for hackers. If an exchange is compromised (or were to collapse or go bankrupt), you could lose your funds. Unlike bank deposits, cryptocurrency holdings in wallets are not covered by Federal Deposit Insurance Corporation (FDIC) insurance.

What Is a Crypto Wallet?

A crypto wallet is a tool — digital or physical — that stores your cryptocurrency keys and allows you to send and receive funds securely.

Main Purpose and How Crypto Wallets Work

The term “crypto wallet” is somewhat misleading because it doesn’t hold your digital assets. Instead, a wallet securely stores the private keys that prove your ownership of cryptocurrency on the blockchain. When you make a transaction, your wallet uses your private key to sign and authorize the transfer.

Types of Crypto Wallets

Crypto wallets generally fall into one of two categories: software wallets (or hot wallets) and hardware wallets (cold wallets). Software wallets can be further subdivided into custodial and non-custodial. Here’s a closer look at the different types of crypto wallets.

Hardware Wallets (Cold Storage)

Hardware wallets are small, physical devices (resembling USB sticks) that hold a user’s private keys offline or in “cold storage.” By keeping private keys separate from the cloud and connected computers, hardware wallets protect them from online threats like malware and hacking. However, hardware wallets have an upfront cost and are less convenient for making frequent transactions. They also carry physical risks like being lost, stolen, or damaged.

Software Wallets (Hot Wallets)

A software wallet, also known as a hot wallet, is a digital wallet that is constantly connected to the internet. These wallets are designed to store private keys on internet-connected devices like smartphones, desktop computers, or through web browser extensions. Hot wallets can be custodial (part of an exchange) or non-custodial, where you have control over your private keys.

Hot wallets allow for easy and quick access to your crypto, but are more vulnerable to cyberthreats, such as hacking and malware. Due to the higher security risk, they are generally best for holding small amounts of crypto.

Paper Wallets

A paper wallet is a physical document where a user writes or prints out their public and private keys. This method keeps keys away from online threats like hackers but carries risks of physical damage or loss. If you lose your keys, you may lose access to your holdings.

Custodial vs Non-Custodial Options

In a custodial wallet, a third party service holds and manages your private keys. This offers convenience and easy recovery but requires you to trust them with your assets. In contrast, a non-custodial wallet gives you complete control and ownership of your private keys. This offers more privacy and potentially higher security, but makes you fully responsible for their safekeeping and recovery.

Understanding Private Keys and Public Addresses

There are two main parts to a crypto wallet: the private key and the public key. The private key is a secret, unique code that gives you the ability to access and spend your cryptocurrency. If someone gets access to your private key, they have full control of your funds, so it must be kept highly secure.

The public key is mathematically linked to the private key but does not compromise your security when shared. The public key is used to generate a public cryptocurrency address, which is a shorter, more convenient version of the public key for sending and receiving funds. This public address is like a bank account number that anyone can use to send cryptocurrency to your wallet.

Security Features and Backup/Recovery Methods

Crypto wallets can have a number of security features, depending on the type of wallet. A software wallet will typically require two-factor authentication (2FA) for access. A hardware wallet might have biometric authentication features, so you can’t physically get into your wallet unless you can scan your fingerprints, for example.

Non-custodial wallets typically generate a seed phrase, which is also known as a recovery phrase. A seed phrase is a randomly generated list of words (typically 12 to 24) words that acts as a master key for your cryptocurrency wallet. It provides a backup mechanism that allows you to restore access to your private keys if you lose your device, forget your password, or need to restore your wallet on a new device.

Privacy and Anonymity Considerations

The type of crypto wallet you choose plays a major role in determining your level of privacy and anonymity.

Custodial wallets, such as those offered by exchanges, require users to complete identity verification (KYC), meaning your transactions are tied to your real identity and stored by a third party. Non-custodial wallets, on the other hand, give you full control over your private keys, allowing for greater privacy since no personal information is required to create or use them. However, even with non-custodial wallets, transactions on blockchains are publicly viewable, which means they generally don’t guarantee complete anonymity.

Wallet Fees and Transaction Costs

Hot wallets, which are software-based and connected to the internet, are typically free. Cold wallets, which are physical devices that store crypto offline, have an upfront cost.

Using your wallet to buy and sell cryptocurrencies will come with some transaction fees. Crypto exchanges charge fees whenever you buy or sell digital currencies on their platforms. In addition, you may be charged fees by the blockchain network to process transactions.

Crypto Exchange vs Crypto Wallet

While crypto wallets and exchanges are two different things, they do have some overlap. Here’s a closer look at how they compare.

Transaction vs Storage Functions

In simple terms, wallets are for storage, while exchanges are for buying and selling. Wallets may have some transaction features, and exchanges may have some storage features, but broadly speaking, those are the two main functions of each.

Who Controls Your Crypto? (Custody and Access)

As mentioned, custody is important to understand. If you own your wallet and your holdings are in that wallet, you are the sole custodian. If you’re using a hot wallet supplied by an exchange, a third party holds your private keys for you.

When using a custodian for your cryptocurrency, you are entrusting your assets to a third party’s honesty, competence, and financial health, rather than maintaining absolute control yourself.

Security Levels and Risk Exposure

Exchanges are online and connected to the internet. Many private wallets are, too, but not all. Cold storage or hardware wallets are the most secure, as they’re offline and untouchable by hackers or bad actors (unless, of course, someone steals the physical device). Overall, exchanges can be inherently less secure than private wallets, depending on the wallet type.

Private Key Access and Responsibility

If you store your crypto keys on an exchange (in a custodial wallet), you access your wallet and funds through an account, using credentials like a username and password.

If you’re using your own private wallet, you’re responsible for keeping it safe and keeping track of your private keys and seed phrases. If you lose those, you could lose access to your holdings — and there may be no way to get help regaining access.

Connectivity: Online (Hot) vs Offline (Cold) Storage

Crypto exchanges are always online (hot), whereas wallets can be hot (software) or cold (hardware/paper).

Regulatory Compliance and KYC Requirements

Exchanges (and custodial wallets) typically must comply with KYC/AML laws. Non-custodial wallets typically do not require submitting any personal data.

Exchange vs Wallet Comparison Table

Here’s a side-by-side comparison of crypto exchanges vs. wallets:

Crypto Exchange Crypto Wallet
Primary function Buying/selling crypto Storing crypto
Private key access No Yes
Security level Moderate High (especially hardware)
Connectivity Always online Online or offline
Ease of use Beginner-friendly Moderate to advanced
Recovery options Password reset Seed phrase backup
Custody Custodial Non-custodial
Best for Active crypto users Long-term holders

How to Move Crypto From an Exchange to a Wallet

If you want to move your crypto from an exchange (where it’s held in a custodial wallet) to a personal wallet, here’s a look at how the process works.

Setting Up and Securing Your Wallet

The process for setting up a wallet will depend on the type of wallet. Generally, you’ll need to:

•  Download or purchase a reputable wallet

•  Download the official wallet software or app (if applicable)

•  Create a “new wallet”

•  Set up a strong password to protect your wallet

•  Securely back up your recovery (or seed) phrase offline

Step-by-Step Guide to Transferring Cryptocurrency

The steps for transferring your cryptocurrency from an exchange to a personal wallet will vary depending on the exchange and type of wallet you’re using, but these are often the steps involved:

1.   Log into your exchange account

2.   Navigate to “Withdraw” or “Send”

3.   Copy your wallet’s public address for the specific crypto

4.   Paste it carefully in the withdrawal form

5.   Choose the correct blockchain network

6.   Confirm and send

Tips for Smooth Transfers

For safe and secure transfers, you’ll want to:

•  Avoid public Wi-Fi when transferring

•  Keep devices malware-free

•  Never share your private key or seed phrase

•  Bookmark official sites to avoid phishing

Common Mistakes to Avoid With Exchanges and Wallets

There are a number of common mistakes people make when using crypto exchanges and wallets. Here are some to be aware of and try to avoid.

Leaving Assets on Exchanges for Too Long

It can be easy to make a transaction on an exchange and then simply leave your holdings in the hot wallet supplied by that exchange — and in the exchange’s custody. While that’s not necessarily unsafe, it could mean that your holdings may be less secure than they would be in your own private wallet.

Failing to Back Up Seed Phrases

Failing to properly back up a seed phrase is a critical mistake in crypto that can lead to permanent loss of funds. A seed phrase is the master key to your wallet, and without it, there is no way to regain access to your assets if your device is lost, stolen, or damaged.

To backup your seed phrase, you’ll want to write it on durable, offline materials like paper or fireproof metal plates and store multiple copies in separate, secure locations.

Falling Victim to Phishing and Scams

Phishing and other crypto scams involve being tricked into revealing personal wallet information or sending cryptocurrency to fraudsters. To avoid this mistake, be wary of unsolicited offers of free tokens or guaranteed high returns; avoid clicking on links in questionable emails/texts; and always check the exact URL of any website to ensure it’s legitimate.

Recommended: How to Report Crypto Scams & Seek Recovery 2025

Overlooking Two-Factor Authentication (2FA)

Having to take extra extra steps to get into an account is a hassle, but neglecting to set up 2FA can be a costly mistake. This leaves your accounts vulnerable to unauthorized access and potential loss if your password is compromised.

Forgetting to Test Small Transfers First

Cryptocurrency transactions are irreversible. Once confirmed, funds sent to a wrong address or on an incompatible network are generally lost forever. Sending a trivial amount first can save you from a potentially expensive mistake. Once the test is confirmed, you can proceed with confidence and send the full amount of crypto.

The Takeaway

Crypto wallets and exchanges are different entities. Crypto wallets can be software or hardware based. And while you don’t technically hold actual crypto in a cryptocurrency wallet, these wallets are specially constructed so you can send and receive crypto via different blockchain platforms using private and public keys.

Crypto exchanges are like online marketplaces where people can buy, sell, and swap crypto. You can use a centralized exchange, which is a third-party platform that acts as an intermediary for cryptocurrency transactions, or a decentralized exchange, which allows users to buy and sell cryptocurrencies directly with each other without an intermediary.

SoFi Crypto is back. SoFi members can now buy, sell, and hold cryptocurrencies on a platform with the safeguards of a bank. Access 25+ cryptocurrencies, such as Bitcoin, Ethereum, and Solana, with the first national chartered bank to offer crypto trading. Now you can manage your banking, investing, borrowing, and crypto all in one place, giving you more control over your money.


Learn more about crypto trading with SoFi.

FAQ

Is it better to keep your crypto in a wallet or an exchange?

It is generally safer to store your crypto in a private wallet rather than on an exchange. A private wallet gives you full control of your private keys and complete autonomy over your assets. In contrast, exchanges use custodial wallets, where the exchange holds the private keys for your assets. This means you do not have full control, and your funds are vulnerable to exchange-specific risks, such as hacking, account freezes, or platform bankruptcy. For frequent traders, exchanges may be convenient, but for long-term storage, a hardware or software wallet may be the more secure option.

Should I move my crypto from an exchange to a wallet?

If you have crypto on an exchange, it’s technically in a custodial wallet, where the exchange holds your private keys on your behalf. You must trust the exchange to keep your keys secure, manage your funds, and grant access when you need to make a transaction.

It’s a good idea to move your crypto to a personal wallet, especially for long-term holdings. Exchanges can present risks like hacks and mismanagement, whereas a personal wallet gives you sole control over your private keys and, therefore, your assets.

What should I do if I lose access to my wallet or exchange account?

If you lose access to your private wallet, recovery depends on whether you saved your seed phrase — this is essential for regaining control. Without it, your funds may be unrecoverable. For exchange accounts, contact the exchange’s customer support immediately, verify your identity, and request an account recovery.

Should beginners use an exchange or a wallet?

Beginners often start with an exchange because they offer user-friendly interfaces, built-in wallets, and simple buying and selling options. However, exchanges control your private keys, acting as a custodial third party. Once you become familiar with crypto, you may want to transition to a personal wallet, which can offer greater security.

Do wallets charge transaction fees like exchanges?

Yes, both cryptocurrency wallets and exchanges charge transaction fees, but they are for different purposes. Wallets primarily charge network fees, which compensate the miners or validators who process and secure transactions on the blockchain. In contrast, exchanges typically charge fees for executing buy-and-sell orders. They may also charge withdrawal and deposit fees.


About the author

Julia Califano

Julia Califano

Julia Califano is an award-winning journalist who covers banking, small business, personal loans, student loans, and other money issues for SoFi. She has over 20 years of experience writing about personal finance and lifestyle topics. Read full bio.


Article Sources

Photo credit: iStock/AndreyPopov

CRYPTOCURRENCY AND OTHER DIGITAL ASSETS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE


Cryptocurrency and other digital assets are highly speculative, involve significant risk, and may result in the complete loss of value. Cryptocurrency and other digital assets are not deposits, are not insured by the FDIC or SIPC, are not bank guaranteed, and may lose value.

All cryptocurrency transactions, once submitted to the blockchain, are final and irreversible. SoFi is not responsible for any failure or delay in processing a transaction resulting from factors beyond its reasonable control, including blockchain network congestion, protocol or network operations, or incorrect address information. Availability of specific digital assets, features, and services is subject to change and may be limited by applicable law and regulation.

SoFi Crypto products and services are offered by SoFi Bank, N.A., a national bank regulated by the Office of the Comptroller of the Currency. SoFi Bank does not provide investment, tax, or legal advice. Please refer to the SoFi Crypto account agreement for additional terms and conditions.


Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Third-Party Brand Mentions: No brands, products, or companies mentioned are affiliated with SoFi, nor do they endorse or sponsor this article. Third-party trademarks referenced herein are property of their respective owners.

SOCRYP-Q325-091

Read more

10 Ways to Save Money on Your Utility Bills

When you think about your basic living expenses, your mortgage or rent may be top of mind, but utilities are a considerable component for most people. Doling out money for electricity, water, maybe natural gas, garbage/sewer/recycling, cable television, and internet access can really add up. The average American household can spend anywhere from $300 to $450 a month or more on utilities.

Here, you can learn smart ways to save money on your utility bills. Some are simple ways to cut costs by tweaking your daily habits, and others may require investment, such as buying an energy-efficient appliance that will cost less over the coming years.

Read on to see which money-saving tips work best for you.

Key Points

•  The average American household can spend $300 to $450 a month or more on utilities.

•  Unplugging devices when not in use can save $100 annually.

•  ENERGY STAR appliances can save up to $450 yearly.

•  Lowering the hot water heater to 120°F can save 3% to 5% on energy bills.

•  Washing clothes in cold water can save $200 annually, and drying clothes efficiently also reduces energy costs.

5 Ways to Save Money on Your Electricity Bill

The average electric bill in the US is currently $149.37 per month, with an average cost of 17.47 cents per kilowatt hour (kWh). Here’s advice on saving money on electricity.

1. Unplug!

It may be possible to save $100 or more each year by unplugging your appliances and devices when they’re not in use. Bonus: When you unplug, you’re also protecting them from damage that could occur during power surges.

What’s known as standby power can add up to 5% to 10% of your monthly electricity bill, according to the US Department of Energy. Electronics can draw power when not in use: Your laptop’s sleep mode, for instance, is different from being turned off, and it can still use energy.

Your home entertainment system can use electricity to keep some indicator lights on, including the ones, ironically enough, that tell you the system is off. And if you are the type who has one or two mobile phone chargers always plugged in, ready to revive your low-battery phone, know that those too are raising your bill.

Granted, it may be too much of a hassle to unplug your washer/dryer when not in use, but you can work on not letting your phone charger, coffee maker, and computer eat up electricity when not in use.

2. Replace Old Appliances

Is your dishwasher, refrigerator, or clothes dryer reaching the end of its lifespan? Do yourself and your budget a favor and opt for an energy-efficient model.

Although this strategy means you need to spend money up front, ENERGY STAR®-certified appliances can save significant dollars in the long run. In general, a home appliance lasts for 10 to 20 years, on average, with ENERGY STAR-designated ones can save you up to $450 a year on your utility bills, according to the US EPA (Environmental Protection Agency).

Plus, you can sometimes get federal, state, or local rebates when you purchase energy-efficient appliances, so it might be wise to research this before you buy. You could wind up with even lower costs this way.

3. Wash Clothes in Cold Water

When you wash your clothes in cold water, you save significantly on energy usage, while also being kinder to your clothes. ColdWaterSaves.org shares that 90% of the energy used while washing clothes goes towards heating the water.

To put a dollar figure on this, the site calculates that the average household could save $200 per year by switching from washing laundry in warm or hot water to using cold instead. And guess what? Today’s detergent technology uses enzymes that actually work more effectively in cold water.

Also make sure your loads are full to save even more money; you’ll do your laundry less frequently that way.

Recommended: How to Save on Streaming Services

4. Dial Down Your Hot Water Heater

Here’s an especially easy hack—heck to see where your hot water heater’s thermostat is set. If it’s above 120 degrees Fahrenheit, consider lowering it! For every ten degrees that you dial it down, you could save 3% to 5% on your energy bills. Plus, you’ll make it less likely that someone in your family gets burned by hot water.

5. Dry Clothes More Efficiently

According to Energy.gov, in a standard household, the appliance that uses the most energy is the dryer. To calculate your costs, try the calculator they provide, and follow the following tips. They’re ideas for how to save on utilities.

•  Right-size your loads. Too full, and it takes too long for your clothes to dry. Too small? You’ll be spending too much energy per item as you dry them.

•  Air-dry on a rack when you can.

•  Add wool or rubber dryer balls to cut down drying time.

•  Regularly clean your dryer’s lint filter.

•  Use the lower heat settings to use less energy.

•  If your dryer has a cool-down cycle, use it.

•  If your dryer has a moisture sensor option, use that as well.

2 Ways to Save Money on Your Water Bill

The national median water bill is about $30 or $35 a month, though some people may pay two or three times that amount. Follow this advice to take your costs down a notch and put the funds into, say, a high-yield savings account.

1. Invest in Efficient Appliances

Is it time for a new washer? If so, note that energy-efficient washers typically use 40% to 50% less energy and use 55% less water than conventional models. This switch can save you up to $60 a year on utility and water bills.

2. Shower Smarter

By going with a lower-flow showerhead, you can significantly reduce water usage, to the tune of $70 a year. Want to save even more? Become a fan of the five-minute shower, and quit sending money (quite literally) down the drain.

Recommended: Savings Account Calculator

3 Ways to Save Money on Your Gas Bill

The average gas bill in the US is about $63 but could be even lower if you follow these tips.

1. Save on Heating and Cooling Costs

By resetting your thermostat, you may be able to save a significant amount.

You might be able to save about 1% of your energy costs for each degree that you adjust for an eight-hour period, and the Department of Energy recommends that you adjust your thermostat by seven to ten degrees (up in summer, down in winter) for an eight-hour period each day to annualize savings of as much as 10%.

If you have a smart thermostat, you could set it to be higher or lower when you’re out at work. You might also reset it overnight, when you’re sleeping.

For example, the Department of Energy recommends keeping your thermostat at 68 degrees when you’re up and about in winter, and at 58 when you’re away from home or sleeping. When the season is warm, their recommendation is to keep your thermostat at 78 degrees when you’re home, and at 85 when you’re not.

Recommended: How to Automate Your Finances

2. Go Solar

If you really want to invest in your energy efficiency, you could also consider solar panels to create clean electricity and minimize your gas usage. You can potentially receive tax credits for going green this way. Living sustainably can really pay off in multiple ways!

Yes, installing solar panels requires a big investment; one that will take years to amortize. But by starting on the path to passive energy, you’ll be on your way to saving for decades to come.

3. Seal Up Your Home

Ready for another idea for how to save on utilities? In cold weather, warm air can escape through drafty windows and doors; in hot weather, the cool air your air conditioning is pumping out can vanish the same way. By weather sealing your home, you can save up to 10% of your energy bill. That means weather stripping and adding insulation (important ways to help maintain your home’s value) can really pay off.

The Takeaway

There are many ways you may be able to save money on your electricity, gas, and water bills. No matter the strategy you choose, stashing your money in a bank with minimal fees and a solid interest rate is an important move.

Interested in opening an online bank account? When you sign up for a SoFi Checking and Savings account with eligible direct deposit, you’ll get a competitive annual percentage yield (APY), pay zero account fees, and enjoy an array of rewards, such as access to the Allpoint Network of 55,000+ fee-free ATMs globally. Qualifying accounts can even access their paycheck up to two days early.

Better banking is here with SoFi, NerdWallet’s 2024 winner for Best Checking Account Overall.* Enjoy 3.30% APY on SoFi Checking and Savings with eligible direct deposit.

FAQ

What’s a good way to save on electricity costs?

One good way to save on electricity costs is to unplug electronics and other devices (your laptop, phone chargers, coffee maker) when not in use. Keeping them plugged in costs money.

What runs up your electrical bill the most?

Heating and cooling are the single biggest portion of your energy bill, accounting for up to 45% of your costs.

How can I save on my gas bill?

Calibrating your thermostat can be a big money saver, as can weather sealing your home.


SoFi Checking and Savings is offered through SoFi Bank, N.A. Member FDIC. The SoFi® Bank Debit Mastercard® is issued by SoFi Bank, N.A., pursuant to license by Mastercard International Incorporated and can be used everywhere Mastercard is accepted. Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated.

Annual percentage yield (APY) is variable and subject to change at any time. Rates are current as of 12/23/25. There is no minimum balance requirement. Fees may reduce earnings. Additional rates and information can be found at https://www.sofi.com/legal/banking-rate-sheet

Eligible Direct Deposit means a recurring deposit of regular income to an account holder’s SoFi Checking or Savings account, including payroll, pension, or government benefit payments (e.g., Social Security), made by the account holder’s employer, payroll or benefits provider or government agency (“Eligible Direct Deposit”) via the Automated Clearing House (“ACH”) Network every 31 calendar days.

Although we do our best to recognize all Eligible Direct Deposits, a small number of employers, payroll providers, benefits providers, or government agencies do not designate payments as direct deposit. To ensure you're earning the APY for account holders with Eligible Direct Deposit, we encourage you to check your APY Details page the day after your Eligible Direct Deposit posts to your SoFi account. If your APY is not showing as the APY for account holders with Eligible Direct Deposit, contact us at 855-456-7634 with the details of your Eligible Direct Deposit. As long as SoFi Bank can validate those details, you will start earning the APY for account holders with Eligible Direct Deposit from the date you contact SoFi for the next 31 calendar days. You will also be eligible for the APY for account holders with Eligible Direct Deposit on future Eligible Direct Deposits, as long as SoFi Bank can validate them.

Deposits that are not from an employer, payroll, or benefits provider or government agency, including but not limited to check deposits, peer-to-peer transfers (e.g., transfers from PayPal, Venmo, Wise, etc.), merchant transactions (e.g., transactions from PayPal, Stripe, Square, etc.), and bank ACH funds transfers and wire transfers from external accounts, or are non-recurring in nature (e.g., IRS tax refunds), do not constitute Eligible Direct Deposit activity. There is no minimum Eligible Direct Deposit amount required to qualify for the stated interest rate. SoFi Bank shall, in its sole discretion, assess each account holder's Eligible Direct Deposit activity to determine the applicability of rates and may request additional documentation for verification of eligibility.

See additional details at https://www.sofi.com/legal/banking-rate-sheet.

*Awards or rankings from NerdWallet are not indicative of future success or results. This award and its ratings are independently determined and awarded by their respective publications.

We do not charge any account, service or maintenance fees for SoFi Checking and Savings. We do charge a transaction fee to process each outgoing wire transfer. SoFi does not charge a fee for incoming wire transfers, however the sending bank may charge a fee. Our fee policy is subject to change at any time. See the SoFi Bank Fee Sheet for details at sofi.com/legal/banking-fees/.
^Early access to direct deposit funds is based on the timing in which we receive notice of impending payment from the Federal Reserve, which is typically up to two days before the scheduled payment date, but may vary.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

External Websites: The information and analysis provided through hyperlinks to third-party websites, while believed to be accurate, cannot be guaranteed by SoFi. Links are provided for informational purposes and should not be viewed as an endorsement.

Tax Information: This article provides general background information only and is not intended to serve as legal or tax advice or as a substitute for legal counsel. You should consult your own attorney and/or tax advisor if you have a question requiring legal or tax advice.

SOBNK-Q425-007

Read more
TLS 1.2 Encrypted
Equal Housing Lender