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What Do Investment Bankers Do?

What Do Investment Bankers Do?

Investment banking is a specialized area of the financial services industry that focuses on aiding governments, corporations, and other entities to raise capital and complete mergers and acquisitions. The term “investment banker” refers to an individual who works for an investment bank that offers these services.

Investment banking is typically considered to be a prestigious career, and becoming an investment banker can be lucrative for those willing to complete the necessary education and training.

Key Points

•   Investment bankers do a number of things, such as raising capital through initial public offerings, bond issuance, and equity financing.

•   Investment bankers are also known for assisting in mergers and acquisitions for companies.

•   They also offer financial advisory services to clients.

•   Conducting investment research for informed decisions is another key component of an investment banker’s job description.

•   Investment bankers also manage asset investments for optimal returns.

What Is an Investment Banker?

Investment bankers work for investment banks, which are effectively middlemen between entities that need capital and entities that provide it. In simpler terms, investment bankers help their clients to expand and grow their businesses or operations.

Another way to think of an investment banker is as a financial advisor to governments, corporations, and other businesses. As part of their professional duties, they may guide clients in making financial decisions that directly or indirectly affect their bottom line.

Investment bankers are most often associated with Wall Street, though they work in cities throughout the world. Some of the largest investment banks in the United States include Goldman Sachs & Co., Morgan Stanley, J.P. Morgan, Bank of America Merrill Lynch, and Blackstone.


💡 Quick Tip: All investments come with some degree of risk — and some are riskier than others. Before investing online, decide on your investment goals and how much risk you want to take.

What Do Investment Bankers Do?

Investment bankers play an important role in helping companies achieve their financial goals. When a corporation is planning an upcoming expansion project, for instance, its board may turn to an investment bank for help. An investment banker can analyze the company’s financial situation to determine the best way to meet its needs.

In terms of the specific tasks an investment banker may carry out, that depends largely on the type of clients they work with.

Assisting With Initial Public Offerings

Investment bankers can play a critical role in helping clients secure capital. Depending on the client, this can be done through a variety of means, including the launch of an initial public offering (IPO).

An initial public offering, or IPO, allows private companies to offer shares of their stock to the public for the first time. The investment banker assists by creating a prospectus explaining the details of the IPO, marketing it to potential investors, and navigating Securities and Exchange Commission (SEC) compliance rules.

Investment bankers are often key to whether the company’s IPO is a success. They help determine the initial price of the offering, which is critical. Pricing too high could scare off investors, while going too low could undercut the capital their clients raise.

Bond Issuance

Government agencies and corporations often use bonds as a fundraising tool. For example, if a city government needs money to improve local roads, they might issue a municipal bond to fund the project. Investors purchase the bonds on the bond market, giving the government the capital it needs to complete the road updates. Investors can hold onto the bond and earn interest on it, or they can sell it to another investor.

As with an IPO, an investment banker’s role in issuing bonds may include preparing the bond issuance documents, setting a price, submitting it to the SEC for approval, and marketing the bond to investors to raise capital.

Equity and Debt Financing

Equity and debt financing are two other ways that companies can tap into funding. With equity financing, companies raise capital by selling an ownership share in the business. Venture capital and private equity are common examples of equity financing.

Debt financing involves taking out loans or lines of credit, without giving up ownership stakes. An investment banker can help companies assess which type of financing makes more sense for their business model, and help them work through the process of securing the funding.

For example, investment bankers may work with startups to pitch angel investors, while they might help more established companies compare and select loan options.

Mergers and Acquisitions

Another common task that investment bankers assist companies with is mergers and acquisitions. In a merger, two companies enter into an agreement to become a single business entity. Each company is treated as an equal in the transaction. An acquisition, on the other hand, involves one company purchasing another.

In either type of arrangement, companies may use investment bankers to oversee the process. This could involve negotiating the terms of a merger or acquisition and reporting the details of the transaction to the SEC to ensure compliance. When a company considers an acquisition, investment bankers can also help identify and vet potential targets.

Recommended: What Happens to a Stock During a Merger?

Investing and Asset Management

While investment bankers’ duties primarily revolve around raising capital for their clients, there are other services they may perform. This can include things like:

•   Investment research and analysis

•   Buying and selling securities

•   Offering advisory services

•   Asset management

These services are similar to what a personal financial advisor might offer their clients.


💡 Quick Tip: Distributing your money across a range of assets — also known as diversification — can be beneficial for long-term investors. When you put your eggs in many baskets, it may be beneficial if a single asset class goes down.

How to Become an Investment Banker

If you’re interested in a career in investment banking, there are a few things to know.

In terms of education, a bachelor’s degree is typically a minimum requirement for most investment banker jobs. Though some investment banks may look for candidates that have earned a higher degree of education, such as an MBA or a graduate-level degree in finance.

Aside from education, there are certain skills that may help you be successful as an investment banker. Those include:

•   Ability to perform under pressure

•   Good communication skills

•   Solid marketing skills

•   Firm grasp of financial markets and modeling

•   Strong attention to detail

Depending on your responsibilities, you may also need a securities license. That may include completing one or more of the following licensing exams:

•   Series 7 General Securities Representative Qualification Examination (GS)

•   Series 79 Investment Banking Representatives Exam

•   Series 63 Uniform Securities Agent State Law Exam

Before you can take these exams, you first have to be employed and sponsored by a FINRA-member firm or other self-regulatory organization member.

Taking and passing the Securities Industries Essentials (SIE) Exam could help improve your chances of being hired as an intern or junior employee. That process begins early, with many banks hiring summer interns more than a year ahead of the start of the program.

How Much Do Investment Bankers Earn?

Investment bankers generally earn above-average salaries. Even at the entry level, it’s possible to make $100,000 or more, and salaries for top Wall Street bankers can easily range into the millions or tens of millions. But investment banking is one of the hardest jobs on Wall Street. So, if you’re not prepared to routinely work 100-hour weeks or constantly be on-call for your clients, it may not be the job for you.

The Takeaway

Investment bankers work primarily with institutional investors, governments, and corporations rather than individual investors. But you can still benefit from the work investment bankers do behind the scenes indirectly.

Investment bankers may work in a variety of roles, such as helping facilitate IPOs, or mergers and acquisitions. It can be a lucrative career path, too, but generally requires a graduate-level education, and additional licensing.

Invest in what matters most to you with SoFi Active Invest. In a self-directed account provided by SoFi Securities, you can trade stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, options, and more — all while paying $0 commission on every trade. Other fees may apply. Whether you want to trade after-hours or manage your portfolio using real-time stock insights and analyst ratings, you can invest your way in SoFi's easy-to-use mobile app.

Opening and funding an Active Invest account gives you the opportunity to get up to $1,000 in the stock of your choice.¹

FAQ

What is an investment banker?

An investment banker is a financial professional that works for an investment bank, and generally, helps their clients to expand and grow their businesses or operations.

What are some common things that investment bankers do?

Investment bankers do a number of things, including issuing bonds, facilitating initial public offerings, managing investors’ portfolios and assets, and more.

How much are investment bankers paid?

Careers in investment banking tend to be lucrative, with salaries typically in the six figures, and ranging well into the millions. It is, however, a difficult and time-intensive job, with some people working 80-, 90-, or even 100-hour weeks.


About the author

Rebecca Lake

Rebecca Lake

Rebecca Lake has been a finance writer for nearly a decade, specializing in personal finance, investing, and small business. She is a contributor at Forbes Advisor, SmartAsset, Investopedia, The Balance, MyBankTracker, MoneyRates and CreditCards.com. Read full bio.



Photo credit: iStock/fizkes

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest is a trade name used by SoFi Wealth LLC and SoFi Securities LLC offering investment products and services. Robo investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser. Brokerage and self-directed investing products offered through SoFi Securities LLC, Member FINRA/SIPC.

For disclosures on SoFi Invest platforms visit SoFi.com/legal. For a full listing of the fees associated with Sofi Invest please view our fee schedule.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.


¹Probability of Member receiving $1,000 is a probability of 0.026%; If you don’t make a selection in 45 days, you’ll no longer qualify for the promo. Customer must fund their account with a minimum of $50.00 to qualify. Probability percentage is subject to decrease. See full terms and conditions.

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What is Deflation and Why Does it Matter?

What Is Deflation and Why Does It Matter?

Deflation is the opposite of inflation. It occurs when the prices consumers pay for goods and services go down. That means that consumers can purchase more with the same amount of money.

There are many factors that cause deflation, which happens when the supply of goods and services is higher than the demand for them. While deflation can have some benefits to consumers, it’s often a sign of trouble for the overall economy.

Key Points

•   Deflation, marked by falling prices, can lead to economic stagnation and business closures.

•   Government interventions, including fiscal and monetary policies, help combat deflation and stabilize the economy.

•   Deflation often follows financial crises and is influenced by consumer confidence, technology, and lower production costs.

•   Negative impacts include reduced business revenues, increased unemployment, and decreased consumer demand.

•   The Great Depression exemplifies how deflation caused business failures and unprecedented unemployment.

What Happens During Deflation?

In addition to knowing what inflation is, it’s important to understand how it impacts the economy. In a deflationary economy, prices gradually drop and consumers can purchase more with their money. In other words, the value of a dollar rises when deflation happens.

It’s important not to confuse deflation with disinflation. Disinflation is simply inflation decelerating. For example, the annual inflation rate may change from 5% to 3%. This variation still means that inflation is present, just at a lower rate. By contrast, deflation lowers prices. So, instead of prices increasing 3%, they may drop in value by 2%.

Although it may seem advantageous for consumer purchasing power to increase, it can accompany a recession. When prices drop, consumers may delay purchases on the assumption that they can buy something later for a lower price. However, when consumers put less money into the economy, it results in less money for the service or product creators.

The combination of these two factors can yield higher unemployment and interest rates. Historically, after the financial crises of 1890, 1893, 1907, and the early-1930s, the United States saw deflationary periods follow.

How Is Deflation Measured?

Economists measure deflation the same way they measure inflation, by first gathering price data on goods and services. The Bureau of Economic Analysis (BEA) and the Bureau of Labor Statistics (BLS) record and monitor this type of data in the United States. They collect pricing information that they then put into buckets reflecting the types of goods and services consumers generally use.

While these buckets do not include every product and service, they offer a sample of items and services consumed. In the United States, economists incorporate these prices into an indicator known as the Consumer Price Index (CPI).

Then, economists can compare the CPI to previous years to determine whether the economy is experiencing inflation or deflation. For example, if the prices decrease in a period compared to the year before, the economy is experiencing deflation. On the other hand, if prices increase compared to the previous year, the economy is experiencing inflation.

What Causes Deflation?

Deflation comes from a swing in supply and demand. Typically, when demand dwindles and supply increases, prices drop. Factors that may contribute to this shift include:

Rising Interest rates

When the economy is expanding, the Federal Reserve may increase interest rates. When rates go up, consumers are less likely to spend their money and may keep more in high-interest savings accounts to capitalize on the increase in rates.

Also, the cost of borrowing increases with the rise of interest rates, further discouraging consumers from spending on large items.

Decline in Consumer Confidence

When the country is experiencing economic turbulence, like a recession, consumers spend less money. Because consumers tend to worry about the direction of the economy, they may want to keep more of their money in savings to protect their financial well-being.

Innovations in Technology

Technological innovation and process efficiency ultimately help lower prices while increasing supply. Some companies’ increase in productivity may have a small impact on the economy. While other industries, such as oil, can have a drastic impact on the economy as a whole.

Lower Production Costs

When the cost to produce certain items, such as oil, decreases, manufacturers may increase production. If demand for the product stagnates or decreases, they may then end up with excess supply. To sell the product, companies may drop prices to encourage consumer purchases.

Why Does Deflation Matter?

Although falling prices may seem advantageous when you need to purchase something, it’s not always a good sign for the economy. Many economists prefer slow and unwavering inflation. When prices continue to rise, consumers have an incentive to make purchases sooner, which further boosts the economy.

One of the most significant impacts of deflation is that it can take a toll on business revenues. When prices fall, businesses can’t make as much money.

The drop in business profits makes it challenging for companies to support their employees, leading to layoffs or pay cuts. When incomes go down, consumers spend less money. So deflation can create a domino effect impacting the economy at many different levels, including lower wages, increased unemployment, and falling demand.

Deflation During The Great Depression

The Great Depression is a significant example of the potential economic impact of a deflationary period. While the 1929 stock market crash and recession set this economic disaster off, deflation heavily contributed to it. The rapid decrease in demand along with cautious money hoarding led to falling prices for goods and services. Many companies couldn’t recover and shut down. This caused record-high unemployment in the United States, peaking at 25%, and in several other countries as well.

During this time, the economy continued to experience the negative feedback loop associated with deflation: cash shortages, falling prices, economic stagnation, and business shutdowns. While the United States has seen small episodes of deflationary periods since the Great Depression, it hasn’t seen anything as substantial as this event.

How to Manage Deflation

So, what can the government do to help regulate inflation? For starters, the Federal Reserve can lower interest rates to stimulate financial institutions to lend money. The Fed may also purchase Treasury securities back to increase liquidity that may help financial institutions loan funds. Those initiatives can increase the circulation of the money in the economy and boost spending.

Another way to manage deflation is with changes in fiscal policy, such as lowering taxes or providing stimulus funds. Putting more money in consumers’ pockets encourages an increase in spending. This, in turn, creates a chain effect that may increase demand, increase prices, and move the economy out of a deflationary period.

The Takeaway

Deflation refers to a period that can be thought of as the opposite of inflation. It occurs when the prices consumers pay for goods and services go down, which means that consumers can purchase more with the same amount of money.

When the economy is experiencing some turbulence, some investors may choose to keep their money in savings. On the other hand, other investors may see falling prices as an opportunity to purchase securities at a discount, either to hold or to sell when the economy recovers. Like any other investment strategy, investors must base their investment decisions on their personal preferences since there are no guaranteed results.

Invest in what matters most to you with SoFi Active Invest. In a self-directed account provided by SoFi Securities, you can trade stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, options, and more — all while paying $0 commission on every trade. Other fees may apply. Whether you want to trade after-hours or manage your portfolio using real-time stock insights and analyst ratings, you can invest your way in SoFi's easy-to-use mobile app.

Opening and funding an Active Invest account gives you the opportunity to get up to $1,000 in the stock of your choice.¹


About the author

Ashley Kilroy

Ashley Kilroy

Ashley Kilroy is a seasoned personal finance writer with 15 years of experience simplifying complex concepts for individuals seeking financial security. Her expertise has shined through in well-known publications like Rolling Stone, Forbes, SmartAsset, and Money Talks News. Read full bio.



Photo credit: iStock/eclipse_images

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest is a trade name used by SoFi Wealth LLC and SoFi Securities LLC offering investment products and services. Robo investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser. Brokerage and self-directed investing products offered through SoFi Securities LLC, Member FINRA/SIPC.

For disclosures on SoFi Invest platforms visit SoFi.com/legal. For a full listing of the fees associated with Sofi Invest please view our fee schedule.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.


¹Probability of Member receiving $1,000 is a probability of 0.026%; If you don’t make a selection in 45 days, you’ll no longer qualify for the promo. Customer must fund their account with a minimum of $50.00 to qualify. Probability percentage is subject to decrease. See full terms and conditions.

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Understanding The Stock Market Index

Understanding the Stock Market Index

A stock market index measures the performance of a particular “basket” of stocks, representing a market segment based on factors such as market capitalization, industry, or region. Investors use these market indexes in many ways, such as to analyze current market conditions, identify industry trends, and invest in index funds.

To help you better understand how market indexes work and how investors use them to their advantage, here’s a deep dive into the inner workings of stock market indexes.

Key Points

•   Stock market indexes track selected stocks, offering insights into market segments or the overall economy.

•   Indexes use various weighting methods, including price, capitalization, value, and equal.

•   Major market segments are represented by the S&P 500, NASDAQ Composite, and Dow Jones Industrial Average.

•   Index funds provide investors with diversification and low barriers to entry.

•   Index investing often involves simple management and may yield better long-term returns compared to active investing.

What is a Market Index?

A stock market index tracks a specific group of stocks in a market segment, like a specific industry or region. Indexes can tell investors and financial institutions a lot about specific investments, the sector as a whole, even the overall economy. Here are a few insights investors look to indexes for:

•  To understand how the economy is performing

•  To help with trend forecasting

•  To create benchmarks to evaluate a particular investment’s profitability

Take, for example, the S&P 500, which tracks the 500 largest publicly-traded U.S. companies in the stock market. Each company is carefully selected to embody every primary industry, thus creating a replication of the market as a whole. Conceptually, an investor might look at the past performance of the S&P 500 to assess whether the stock market is emerging or receding.

How Stock Market Indexes Work

Indexes are made up of hundreds and sometimes thousands of stocks. However, the index doesn’t evenly assess each stock. Depending on what stocks have higher weight in an index, their performance may have more or less influence on how the index performs overall.

There are a few ways indexes are typically weighted:

•  Price-weighted: In price-weighted indexes, the stocks with the higher price will have a greater influence on overall performance than those with lower prices.

•  Capitalization-weighted: These indexes look at the total value (or market capitalization) of each stock’s outstanding share to determine its weighted value, giving smaller market caps a lower percentage weighting, and higher market caps a larger one.

•  Value-weighted: A light math formula is employed in this type of index, where the price of the stock is multiplied by the number of outstanding shares.

•  Equal-weighted: In this index type, all stocks are given equal weight, regardless of market cap, value, or price.

Types of Stock Market Indexes

While there are many indexes investors and financial professionals can follow, here are a few examples of stock market indexes.

•  S&P 500: The S&P 500 measures the largest publicly-traded U.S. stocks. Financial professionals use the performance of the S&P 500 as a basis to compare other investment options.

•  NASDAQ Composite Index: The NASDAQ Composite Index measures over 3,000 global and U.S. stocks registered on the NASDAQ stock market. Because it covers so many stocks, it is one of the most followed and quoted indexes. Some of the types of stocks include common stock and real estate trusts (REITs).

•  Dow Jones Industrial Average: The Dow Jones Industrial Average, commonly known as the DJIA, measures 30 US-based blue-chip stocks that are often referred to as the foundation of the U.S. economy. These stocks usually include companies in market segments of the economy, with the exception of transportation and utilities (the Dow Jones has separate indexes for those two sectors).

•  Russell 2000 Index: In contrast to the S&P 500, which follows large-cap stocks, the Russell 2000 follows 2000 of the smallest companies in the U.S. market (or small-cap stocks), making it a good benchmark for small, publicly-traded companies.

How to Invest in a Stock Market Index

Although it’s possible to purchase all stocks within a particular index, this method might be too time-consuming, complicated, and potentially expensive. Another option is to invest in ETFs or index funds that attempt to replicate indexes’ performance, known as an index fund. This investment strategy is often referred to as index investing.

With index investing, investors can effortlessly access index funds. By investing in index funds, they can also follow some common investing pillars, such as diversification. For example, investing in an index fund helps investors exercise a diversification strategy instead of a strategy centered around stock-picking and market timing.

Advantages of Investing in a Stock Market Index

As an investment strategy, index investing has certain benefits that may attract investors. These are the big ones.

Index Advantage: Simple Investment Management

By investing in a stock market index, investors may earn better returns with minimal effort, making index investing an easier way to manage their investments.

Investing in a stock market index is typically considered a passive investing strategy, where investors buy and hold securities to hopefully capitalize on long-term gains. Conversely, active investors buy and sell securities with the intent to beat the market or some form of index returns.

Because active investors are more hands-on, it’s easy to assume that they may reap higher returns than what the average index investor would see. But that’s not necessarily the case. In addition to most actively managed funds underperforming their passive investing counterparts, active investing requires a lot of time and analysis, and is often very challenging.

Index Advantage: Diversification

Diversification is considered by some to be one of the vital building blocks of a thorough investment strategy. With diversification, investors spread their investment across various assets instead of putting all of their money into a single security.

Since investments may perform differently in dissimilar economic environments, diversification may help investors minimize their risk exposure. In other words, if one investment drops in value, investors still have other investments to potentially make up for the loss.

Index Advantage: Minimal Barriers to Entry

For investors on a strict budget, it might be challenging to invest in more than just a few companies. However, by investing in a stock market index, they have exposure to a large assortment of stocks using the same amount of cash.

What’s more, investors don’t need the assistance of a money manager or financial advisor to invest in an index. That said, it’s still essential to review any related fees and costs. While indexes tend to have lower taxes and fees, it’s generally a good idea to review all costs involved in any investment before moving forward.

Disadvantages of Investing in Stock Market Indexes

Few things in life are perfect, and that includes investments. Here are some common disadvantages of investing in stock market indexes.

Index Disadvantage: Not a Short-Term Investment Strategy

Because indexes follow the market, their value increases incrementally, making them a better long-term investment strategy than short-term. Investors may also see fluctuations in returns, since they’ll go through various business cycles, which means that at times, investors may see very small, if any, increases to their portfolios.

Index Disadvantage: They Don’t Fully Follow a Certain Index

Stock market indexes may closely chart the index they track, but they may not perform exactly how the entire index performs. This is because indexes typically don’t include all of the stocks within a particular index; they only include a snapshot of the index as a whole. Thus, the index fund can’t wholly mimic the performance of the entire index.

However, while the index doesn’t directly mimic a stock market’s performance, it tends to have similar price fluctuations. So, if the market increases, typically the index will as well.

The Takeaway

The stock market index is a useful way for investors and analysts to get a sense of how a certain segment of the market is performing — whether that’s the top 500 publicly traded large-cap US companies, or the bottom 2000 small-cap ones. It’s also a way for investors to diversify their portfolios in one move, by investing in an index fund or ETF.

For investors who are interested, the government recommends reviewing all of the information available on a particular index, including the fund’s prospectus and most recent shareholder report. You may also want to identify the fees, your investment goals, and the investment risk of investing in a particular index.

Invest in what matters most to you with SoFi Active Invest. In a self-directed account provided by SoFi Securities, you can trade stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, options, and more — all while paying $0 commission on every trade. Other fees may apply. Whether you want to trade after-hours or manage your portfolio using real-time stock insights and analyst ratings, you can invest your way in SoFi's easy-to-use mobile app.

Opening and funding an Active Invest account gives you the opportunity to get up to $1,000 in the stock of your choice.¹

INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE

SoFi Invest is a trade name used by SoFi Wealth LLC and SoFi Securities LLC offering investment products and services. Robo investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser. Brokerage and self-directed investing products offered through SoFi Securities LLC, Member FINRA/SIPC.

For disclosures on SoFi Invest platforms visit SoFi.com/legal. For a full listing of the fees associated with Sofi Invest please view our fee schedule.

S&P 500 Index: The S&P 500 Index is a market-capitalization-weighted index of 500 leading publicly traded companies in the U.S. It is not an investment product, but a measure of U.S. equity performance. Historical performance of the S&P 500 Index does not guarantee similar results in the future. The historical return of the S&P 500 Index shown does not include the reinvestment of dividends or account for investment fees, expenses, or taxes, which would reduce actual returns.
Investment Risk: Diversification can help reduce some investment risk. It cannot guarantee profit, or fully protect in a down market.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.


¹Probability of Member receiving $1,000 is a probability of 0.026%; If you don’t make a selection in 45 days, you’ll no longer qualify for the promo. Customer must fund their account with a minimum of $50.00 to qualify. Probability percentage is subject to decrease. See full terms and conditions.

Third Party Trademarks: Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®

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Finding a Good Real Estate Agent to Buy a House

Buying a home is a major life moment. It’s exciting, but also potentially stressful and confusing. Luckily, there are real estate agents to guide you through the process.

Finding a real estate agent who is well connected, hard working, and trustworthy can save consumers time and offer some much-needed peace of mind.

Key Points

•   A skilled real estate agent can help locate a dream home, navigate negotiations, and handle paperwork.

•   Ask around among friends, family, and neighbors to find a trustworthy agent.

•   Research trustworthy agents by checking reviews on Zillow, Realtor.com, and local real estate association websites.

•   Interview potential agents to assess experience, availability, and communication style.

•   Before signing an agency agreement, read all sections of the contract, or have a lawyer review it for you, to avoid any surprises or obligations you didn’t agree to.

Benefits of Hiring a Good Real Estate Agent

A skilled real estate agent can help a buyer locate their dream home, navigate negotiations, and wrap up all that tedious paperwork. An agent with a strong professional network and familiarity with the housing inventory where you’re hoping to buy may even get early word of so-called “whisper listings” — properties that are about to come on the market.

First-time homebuyers may find an agent’s guidance to be especially helpful. But even seasoned buyers can benefit from expert advice. (If you do feel confident you have the skills to go it alone, buying a house without a real estate agent is possible.)

But you also should know that a 2024 legal settlement created sweeping change to the real estate industry, and the protocol for agents getting paid is still in flux. Revisions by the National Association of Realtors® to the way homebuyers and sellers work with agents on home purchases — and the way those agents are compensated — affect homebuyers and -sellers as well.

If you plan to buy (or sell) a home, it’s important to ask any agent you’re considering hiring how they will be compensated for their work, and to understand the details of an agent’s commission before entering into an agreement.

First-time homebuyers can
prequalify for a SoFi mortgage loan,
with as little as 3% down.

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How to Find a Good Real Estate Agent

In many housing markets, a dizzying number of professionals are standing by to help with your home purchase. Take these steps to choose smartly.

Learn the Terms

Before launching a search for the perfect real estate agent, it can be helpful to brush up on the job titles you may encounter.

Most commonly, consumers will come across real estate agents, Realtors®, and brokers, all of whom can act as agents, but who can have varying levels of experience, education, and certifications.

•   Real estate agent: Holds a license to practice real estate.

•   Realtor®: To have this designation, an agent must be a member of the National Association of Realtors®, which is a trade association.

•   Broker: A real estate agent must complete a certain amount of working hours, have additional education, and may have demonstrated leadership abilities among other agents in order to qualify as a broker.

Keep It Personal

A little networking can go a long way when looking for a good real estate agent.

Asking trusted friends, family members, or neighbors which real estate agent they worked with is a great place to start. Additional avenues that can lead to finding a good real estate agent may include:

•   Checking out local magazines and area “best of” lists featuring real estate agents.

•   Reviewing local real estate association websites.

•   Considering agents who are listed often on for-sale signs in the area.

How to Choose a Real Estate Agent

Once you’ve made a list of possible agents, you’ll want to do your homework.

Leave No Stone Unturned

Just as “location, location, location” is an important factor in buying property, research, research, and more research will help in the search to find a good real estate agent. This is also the time to think seriously about your finances and to start the process of lining up a home mortgage loan, as your real estate agent will ask about your price range.

Recommended: How to Get a Mortgage in 2025

Looking up reviews on websites like Zillow (click on “Find an Agent”) or Realtor.com (“Find Realtors”) can be a good place to find a good real estate agent.

When reading reviews or considering references, it can be helpful to seek answers to the following questions:

•   Does the agent have good communication skills?

•   Is the agent easy to touch base with, and do they have ample availability?

•   Did they show interest in the process even after a deal was under contract?

•   Are they known to regularly have disagreements with other agents?

If you find a real estate agent online or as a result of the agent’s marketing efforts, ask for references before making a decision.

Following a Hiring Process

Narrow the field to a handful of possible agents, then interview them before making a decision.

This process can feel similar to hiring an employee. The interview can give you an idea of what it will be like to work with an agent. Here are some sample questions to ask when interviewing agents:

•   How long have you worked as a real estate agent? Experience is key, especially for first-time buyers or sellers who need extra guidance in a hot market.

•   How many clients do you usually have at once? Their answer will help determine how much time they have to devote to each client and how accessible they will be.

•   Do you work with a team? For busier agents, having team members who can provide assistance can be helpful.

•   What areas do you cover? Finding an agent who is familiar with the area you’re looking in can give you a leg up in your search.

•   How do you prefer to communicate? Make sure your communication styles mesh well together, whether that be over text, phone, or email.

(Selling a home? The interview questions are different. You’d want to ask how the agent would market the home, what fees might be included, and how they would price the home based on recent sales in the area.)


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Recommended: 15 Questions to Ask When Interviewing Realtors

When It’s Time to Buy

Some real estate agents may request that homebuyers sign a contract known as an agency agreement. Before making any real estate working relationship official, take a close look at the contract to ensure there are no unpleasant surprises down the road.

The agreement may obligate you to only work with the agent for a set period of time. These contracts are not always required, but they provide the real estate agent with more assurance that they will be paid for their services.

Those selling a home also sign a contract, known as a listing agent contract, with the real estate agent who is listing their home. Typically, these agreements include the commission (usually as a percentage of the sale price), listing duration, cancellation clause, responsibilities, disputes, ownership, expiration date, and details regarding dual-agency restrictions in the states where it is allowed.

Good Real Estate Agents’ Tips

You think you’ve found a qualified real estate agent to assist you in buying a house. What now? A good agent will accompany you on home tours, advise you when you are ready to make an offer, and recommend other professionals to assist you in the process, such as a home inspector.

The home-buying process can be complicated and a good real estate agent should hold your hand every step of the way. Your agent will submit your offer on your behalf and provide you with a list of the documents you need to buy a house, including mortgage documents, that you will need for the closing.

The Takeaway

Finding a good real estate agent can be key to closing the best deal as a buyer. A thorough research and interview process can help you land an agent you feel, well, at home with — and who will work hard for you.

Looking for an affordable option for a home mortgage loan? SoFi can help: We offer low down payments (as little as 3% - 5%*) with our competitive and flexible home mortgage loans. Plus, applying is extra convenient: It's online, with access to one-on-one help.

FAQ

What do buyers want most from real estate agents?

Buyers most want an agent who will help them find the right home, so a well-connected agent familiar with the community and its housing inventory is a top priority.

What is an offer to purchase a home called?

An offer to purchase contract, also called a real estate purchase agreement, contains the address and description of the property, as well as the purchase price, down payment information, other deal terms, and an expiration date. It helps ensure that the buyer and seller are in agreement about the deal.

How do I get the best out of my real estate agent?

Knowing what you are looking for in a home, knowing your budget, and communicating openly about what you like and dislike can help ensure best results. Keep in mind that your real estate agent works on commission: Be organized, only visit properties you are truly interested in, and come to appointments on time.


About the author

Jacqueline DeMarco

Jacqueline DeMarco

Jacqueline DeMarco is a freelance writer who specializes in financial topics. Her first job out of college was in the financial industry, and it was there she gained a passion for helping others understand tricky financial topics. Read full bio.



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*SoFi requires Private Mortgage Insurance (PMI) for conforming home loans with a loan-to-value (LTV) ratio greater than 80%. As little as 3% down payments are for qualifying first-time homebuyers only. 5% minimum applies to other borrowers. Other loan types may require different fees or insurance (e.g., VA funding fee, FHA Mortgage Insurance Premiums, etc.). Loan requirements may vary depending on your down payment amount, and minimum down payment varies by loan type.

Third-Party Brand Mentions: No brands, products, or companies mentioned are affiliated with SoFi, nor do they endorse or sponsor this article. Third-party trademarks referenced herein are property of their respective owners.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

‡Up to $9,500 cash back: HomeStory Rewards is offered by HomeStory Real Estate Services, a licensed real estate broker. HomeStory Real Estate Services is not affiliated with SoFi Bank, N.A. (SoFi). SoFi is not responsible for the program provided by HomeStory Real Estate Services. Obtaining a mortgage from SoFi is optional and not required to participate in the program offered by HomeStory Real Estate Services. The borrower may arrange for financing with any lender. Rebate amount based on home sale price, see table for details.

Qualifying for the reward requires using a real estate agent that participates in HomeStory’s broker to broker agreement to complete the real estate buy and/or sell transaction. You retain the right to negotiate buyer and or seller representation agreements. Upon successful close of the transaction, the Real Estate Agent pays a fee to HomeStory Real Estate Services. All Agents have been independently vetted by HomeStory to meet performance expectations required to participate in the program. If you are currently working with a REALTOR®, please disregard this notice. It is not our intention to solicit the offerings of other REALTORS®. A reward is not available where prohibited by state law, including Alaska, Iowa, Louisiana and Missouri. A reduced agent commission may be available for sellers in lieu of the reward in Mississippi, New Jersey, Oklahoma, and Oregon and should be discussed with the agent upon enrollment. No reward will be available for buyers in Mississippi, Oklahoma, and Oregon. A commission credit may be available for buyers in lieu of the reward in New Jersey and must be discussed with the agent upon enrollment and included in a Buyer Agency Agreement with Rebate Provision. Rewards in Kansas and Tennessee are required to be delivered by gift card.

HomeStory will issue the reward using the payment option you select and will be sent to the client enrolled in the program within 45 days of HomeStory Real Estate Services receipt of settlement statements and any other documentation reasonably required to calculate the applicable reward amount. Real estate agent fees and commissions still apply. Short sale transactions do not qualify for the reward. Depending on state regulations highlighted above, reward amount is based on sale price of the home purchased and/or sold and cannot exceed $9,500 per buy or sell transaction. Employer-sponsored relocations may preclude participation in the reward program offering. SoFi is not responsible for the reward.

SoFi Bank, N.A. (NMLS #696891) does not perform any activity that is or could be construed as unlicensed real estate activity, and SoFi is not licensed as a real estate broker. Agents of SoFi are not authorized to perform real estate activity.

If your property is currently listed with a REALTOR®, please disregard this notice. It is not our intention to solicit the offerings of other REALTORS®.

Reward is valid for 18 months from date of enrollment. After 18 months, you must re-enroll to be eligible for a reward.

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A woman is working on a laptop and doing calculations on a pile of financial documents with charts and graphs.

How Can Investors Receive Compounding Returns?

Compound returns refer to the way investment gains can potentially multiply over time. In this way, compound returns can add to your principal. The larger principal amount would potentially see higher gains — helping you to build your wealth, assuming the gains are reinvested.

Compound returns depend on the investment’s rate of return — meaning how much the investment gains or loses value over time. The effects of compounding returns typically occur over a period of years, because most investments see gains and losses; for gains to compound it takes time.

That’s why people are often encouraged to start investing at an early age, even with small amounts. The longer their money is invested, the more compounding it may see.

Key Points

•   Compounding is a phenomenon where returns on investment principal can accumulate, and thus potentially see even larger gains over time.

•   This is similar to the way compound interest works with some types of bonds.

•   Compound returns are not guaranteed in an investment portfolio. Investing includes the risk of loss.

•   Stocks that pay dividends offer a type of compounding when reinvested in more of the same stock.

•   Types of investments that may see compound returns over time include stocks, certain savings bonds, mutual funds, and exchange-traded funds (ETFs).

What Are Compound Returns?

Returns are the earnings you see on an investment; compound returns are the gains that accumulate on top of those gains, which can accelerate your investment’s growth.

Compound returns can be achieved by any type of asset class that produces returns on both the initial amount–the principal–as well as any profits or returns that are generated after the initial investment. Essentially, the money you put to work is doing additional work automatically for you.

Essentially, the money you put to work is doing additional work automatically for you.

However, in the case where an investor sees a series of losses, that would curtail the compounding process. All investments are subject to the risk of loss.

How Does Compound Interest Work?

Compound interest, on the other hand, refers to interest that accrues on certain types of bonds, which pay a fixed amount of interest in the form of coupon payments, which gets added to the original principal amount.

There isn’t such a thing as compound interest with stocks. But some stocks pay dividends, which can be reinvested in more shares of stock as well — which is also a type of compounding.

The Value of Compound Returns

Here’s a hypothetical example that illustrates the idea of compound returns. (However, be aware that this is only for an investor making profits. In reality, an investor could also experience losses.)

Let’s say an investor buys shares of a stock that costs $1,000. That’s the principal. In the first year, they earn a 10% return. The stock is now worth $1,100. Things start to get interesting in the second year, when the stock increases in value another 10%, bringing the stock’s value to $1,210.

That’s $110 in profit earned in the second year, compared to $100 in the first year. This happened even though the investor did not add any additional money to the investment, and they earned the same rate of return. The investment simply grew over the previous year, creating a larger base from which to earn more.

If the investor were to earn a 10% rate of return the third year, the profit would be even greater than in the previous two years. Working off a larger base — now $1,210 — a 10% return will yield a profit of $121.

But keep in mind that investments like stocks may experience volatility. Take the example from above. Three consecutive years of 10% returns is highly unlikely. In fact, it’s also possible for investors to lose money on their investments, which is the case in almost any asset class.
Recommended: A Beginner’s Guide to Investing in Your 20s

How to Get Compound Returns

With compound returns, the reinvestment of gains may be done automatically or manually.

Here are some examples of investment types that can earn compound returns.

Stocks: First, some stock market basics. There are two ways to make money on a stock. The first is through price appreciation, and the second is through dividend payments, as noted above.

When the value of a stock grows over time, an investor has the potential to see compound returns if those profits are reinvested. With cash dividend payments, compound returns are not automatic — except in the case of a dividend reinvestment plan (DRIP) — as they are paid out in cash, but an investor can add the payouts back in order to potentially earn additional returns.

Mutual funds: Mutual funds are large, pooled portfolios of stocks, bonds, or other securities. For example, a mutual fund could invest in the U.S. stock market by including stocks from a specific index. Over time, the goal is that the mutual fund grows as the underlying investments grow.

Many mutual funds that include dividend-paying stocks give the option of automatic dividend reinvestment plans. This way, the investor can earn compound returns in both ways, on the price appreciation and the dividend payments.

Exchange-traded funds (ETFs): Similar to mutual funds, ETFs are pooled investments, like stocks. As the value of the ETF grows over time, returns will compound. Depending on which bank or institution where the ETF is purchased, it may or may not be possible to automatically reinvest dividends.

Remember, with all investments, a good return on investment is not guaranteed, even profits aren’t. Plus, investments that tend to earn a higher potential return may also come with higher risk.


💡 Quick Tip: How to manage potential risk factors in a self-directed investment account? Doing your research and employing strategies like dollar-cost averaging and diversification may help mitigate financial risk when trading stocks.

Which Products Offer Compound Interest?

Some types of accounts earn compound interest. For example:

•  High-yield savings accounts

•  Money market accounts (MMAs)

•  Certificates of Deposit (CDs)

With these types of accounts, the money you deposit typically earns a fixed amount of interest that typically compounds over time.


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The Takeaway

Compound returns can be a powerful way for your money to grow over time. When you invest your money in stocks or other asset classes, you have the potential to earn compound returns (although there is no guarantee, as investments include the risk of loss). And the longer you invest, the more time your returns may have to compound.

Invest in what matters most to you with SoFi Active Invest. In a self-directed account provided by SoFi Securities, you can trade stocks, exchange-traded funds (ETFs), mutual funds, alternative funds, options, and more — all while paying $0 commission on every trade. Other fees may apply. Whether you want to trade after-hours or manage your portfolio using real-time stock insights and analyst ratings, you can invest your way in SoFi's easy-to-use mobile app.


Invest with as little as $5 with a SoFi Active Investing account.

FAQ

Do stocks compound daily?

No, the value of stocks — the rise and fall of the price per share — changes frequently over time, but it does not compound. Stocks may deliver compound returns in that returns can accumulate, adding to your portfolio’s growth, but there are no guarantees.

What is the average compound interest return?

The average compound interest return depends on the types of savings vehicles you have. Be sure to check, as some accounts offer higher rates than others.

What is the difference between arithmetic and compounding returns?

With arithmetic returns, you take the difference between the ending value of an investment and the beginning value of the investment and divide it by the beginning value. Compound returns depend on the rate of return–meaning how much an investment gains or losses over time.



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SoFi Invest is a trade name used by SoFi Wealth LLC and SoFi Securities LLC offering investment products and services. Robo investing and advisory services are provided by SoFi Wealth LLC, an SEC-registered investment adviser. Brokerage and self-directed investing products offered through SoFi Securities LLC, Member FINRA/SIPC.

For disclosures on SoFi Invest platforms visit SoFi.com/legal. For a full listing of the fees associated with Sofi Invest please view our fee schedule.

Exchange Traded Funds (ETFs): Investors should carefully consider the information contained in the prospectus, which contains the Fund’s investment objectives, risks, charges, expenses, and other relevant information. You may obtain a prospectus from the Fund company’s website or by emailing customer service at [email protected]. Please read the prospectus carefully prior to investing.

Mutual Funds (MFs): Investors should carefully consider the information contained in the prospectus, which contains the Fund’s investment objectives, risks, charges, expenses, and other relevant information. You may obtain a prospectus from the Fund company’s website or clicking the prospectus link on the fund's respective page at sofi.com. You may also contact customer service at: 1.855.456.7634. Please read the prospectus carefully prior to investing.Mutual Funds must be bought and sold at NAV (Net Asset Value); unless otherwise noted in the prospectus, trades are only done once per day after the markets close. Investment returns are subject to risk, include the risk of loss. Shares may be worth more or less their original value when redeemed. The diversification of a mutual fund will not protect against loss. A mutual fund may not achieve its stated investment objective. Rebalancing and other activities within the fund may be subject to tax consequences.

Investment Risk: Diversification can help reduce some investment risk. It cannot guarantee profit, or fully protect in a down market.

Disclaimer: The projections or other information regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results, and are not guarantees of future results.

Financial Tips & Strategies: The tips provided on this website are of a general nature and do not take into account your specific objectives, financial situation, and needs. You should always consider their appropriateness given your own circumstances.

Third Party Trademarks: Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®

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